Ascot Racecourse has renewed sponsorship agreements with coffee brand Lavazza, jeweller Garrard and mineral water brand Harrogate Water.
Omega holds the most valuable deal in the luxury goods sector while Tissot have the most amount of deals according to research by Sports Sponsorship Insider.
British luxury yacht manufacturer Sunseeker has been unveiled as an official partner of the 2018 Fifa World Cup national team football tournament in Russia.
English Premier League football club Leicester City has extended its partnership with locally-based retail company Lanes Fine Jewellery.
Formula One motor racing team Toro Rosso has renewed its partnership with Japanese watch manufacturer Casio.
Swiss watchmaker Hublot has agreed a deal to sponsor Floyd Mayweather Jr. for the US boxer’s upcoming fight against mixed martial arts star Conor McGregor.
The Tampa Bay Buccaneers NFL American football franchise has entered into a partnership with local jewellery company Ackerman.