Horse Racing
Blue Moon saddles up for Kentucky Derby
The Jockey Club expands relationship with JLT
TCL renews Melbourne Cup sponsorship
TCL extends backing of Melbourne Cup
Longines steps up Ascot partnership
Swiss watchmaker Longines has enhanced its relationship with Ascot Racecourse by becoming an official partner of the venue.
Ascot signs trio of sponsor renewals
Ascot Racecourse has renewed sponsorship agreements with coffee brand Lavazza, jeweller Garrard and mineral water brand Harrogate Water.
Betdaq, Coral extend racing deals
Online betting exchange Betdaq has renewed its sponsorship of the Punchestown Festival horse-racing event, while bookmaker Coral has extended its backing of the Coral-Eclipse race at Sandown Park.
The Ebor signs up Sky Bet
Online sports betting company Sky Bet has agreed a deal to become the title sponsor of The Ebor, an annual horse race held at York Racecourse in England.
Lexus upgrades to become new main sponsor of Melbourne Cup
Japanese automotive manufacturer Lexus has been named as the new principal partner of the Melbourne Cup horse-racing event through an agreement with the Victoria Racing Club.
Drinks brands sign up to sponsor Kentucky Derby
US horse-racing event the Kentucky Derby has signed a two-year sponsorship deal with Mexican beer brand Corona Extra, along with another agreement with cider brand Angry Orchard.
