Tennis
Wimbledon secures major five-year investment from Chinese smartphone brand Oppo
Under the five-year global deal, Oppo will become the first Official Smartphone Partner of The Championships, Wimbledon, as the event is officially known.
Bermuda signs tourism partnership with US Open
The Bermuda Tourism Authority has signed as the exclusive tourism partner of the US Open tennis championship, starting this year
Geico extends backing of World TeamTennis
Insurance company Geico has agreed a multi-year extension to its sponsorship deal with World TeamTennis
Wimbledon signs first Asian partnership with Chinese smartphone brand Oppo
The organiser of the Wimbledon tennis tournament has signed a new partnership with Chinese smartphone brand Oppo – its first ever with an Asian brand.
US Open signs up IHG as hotel partner
IHG Hotels & Resorts has entered into a partnership with the United States Tennis Association (USTA) to sponsor the US Open grand slam tournament
Madrid Open drives on with Europcar
French vehicle rental company Europcar has agreed a one-year extension to its partnership with the Madrid Open tennis tournament
Infosys showcases award-winning technology innovation experience at 2018 Nitto ATP Finals
Bright Partnerships: 2019 UK Sponsorship Award Winner for the Best B2B Sponsorship
Kosmos looks to digital replacement technology to raise Davis Cup sponsorship revenue
The joint-venture partners in this year’s Davis Cup are planning to use digital replacement technology during broadcasts of the inaugural ‘World Cup of Tennis’ later this year.
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BNP Paribas to end title sponsorship of Davis Cup
French banking group BNP Paribas has ended its title sponsorship of the Davis Cup, but will continue as title sponsor of the Fed Cup, and other International Tennis Federation properties
Infosys adds French Open to Grand Slam tennis portfolio
Indian technology company Infosys has agreed a three-year deal with the French Tennis Federation to become the Digital Innovation Partner of Roland-Garros
Tie Break Tens teams up with Moneycorp
Global currency expert Moneycorp has agreed a deal to sponsor Tie Break Tens, the short-form tennis series
Head Penn extends premier deal with BNP Paribas Open
Sports equipment manufacturer Head Penn has extended its Premier Sponsorship with the BNP Paribas Open, the largest ATP Tour and WTA combined two-week tennis event
Andy Murray launches Castore kit partnership in five-year-plus deal
British tennis player Andy Murray has launched a new kit partnership with premium British sportswear brand Castore
IMG Academy backs ITF’s junior tennis overhaul
Florida-based multi-sport training and educational institution IMG Academy has agreed a deal to sponsor the International Tennis Federation’s new World Tennis Tour Junior Rankings.
Santander teams up with Rio Open
Spanish banking group Santander has agreed a sponsorship deal with men’s tennis tournament the Rio Open.
Lexus backs Davis Cup Finals
Japanese automotive manufacturer Lexus has been unveiled as a sponsor of this year’s Davis Cup Finals.
Lacoste commits to new-look Miami Open
French apparel brand Lacoste has agreed a five-year extension to its partnership with the Miami Open tennis tournament
Rolex extends commitment to Davis Cup
Swiss watchmaker Rolex has today (Monday) extended its sponsorship of the Davis Cup national team tennis tournament