Mobile Phones

During the 2020-21 season, Chinese smartphone brand Oppo borrowed a TikTok trend to digitally engage with Barcelona fans amid the pandemic. 

In Q1 2016, smartphone brand Wiko supported SD Eibar in a community health campaign that saw the letters corresponding to the main blood types removed from the players’ shirts.

Chinese smartphone brand Oppo’s campaign around the 2020 French Open spanned online and on-site initiatives to promote the 5G Find X2 Pro handset, primarily targeting young adults.

The International Cricket Council has renewed its global partnership with Chinese smartphone manufacturer Oppo at a rights fee increase of about 19 per cent

Sony boosted the profile of its Xperia smartphones via its 2017-18 Uefa Champions League sponsorship that featured a Gogglebox-style activation called #ChampionsSofa.

With the ‘Be a Shot Maker’ campaign, smart phone brand Oppo leveraged its ICC partnership to boost exposure in its South Asian strongholds and new UK target market.

Chinese mobile phone manufacturer Oppo is set to be replaced as India’s national cricket team shirt sponsor by Byju’s, an online tutoring and educational platform.

Chinese smartphone brand Oppo has renewed its partnership with LaLiga club Barcelona

Chinese smartphone brand Oppo will stand down from its role as main sponsor of India’s national cricket team next year, according to reports.

Chinese smartphone brand Oppo has combined the launch of its flagship Reno handset with its ICC Cricket World Cup campaign: #BeAShotmaker.

The French Tennis Federation (FFT) has struck two deals for the Roland-Garros grand slam tournament.

Chinese smartphone brand Oppo has signed a new Premium Partner deal with Roland-Garros and the Paris Masters. Under the three-year deal, Oppo will sponsor the two competitions from 2019 to 2021.

Under the five-year global deal, Oppo will become the first Official Smartphone Partner of The Championships, Wimbledon, as the event is officially known.

The organiser of the Wimbledon tennis tournament has signed a new partnership with Chinese smartphone brand Oppo – its first ever with an Asian brand.

Chinese smartphone maker Vivo has signed as the first title sponsor of the PUBG Mobile Club Open

Mobile phone manufacturer TCL Communication has extended partnerships with LA Galaxy and Seattle Sounders, and signed new agreements with fellow Major League Soccer teams Atlanta United and New York Red…

Fnatic's new front-of-shirt deal with Chinese smartphone maker OnePlus is believed to be the biggest shirt deal in esports history, SportBusiness Sponsorship has learned.

Major League Soccer team Chicago Fire has unveiled mobile communications company Motorola as its new main shirt sponsor. The Chicago-based company has signed a three-year deal with the club