Russia
National sponsors sign up for Fina World Championships
Fina, the global governing body of aquatic sports, has unveiled six new national sponsors for its 2015 World Championships in the Russian city of Kazan.
Zenit Saint Petersburg gears up for Nissan partnership
Russian Premier League football club Zenit Saint Petersburg has reached a sponsorship agreement with Japanese automotive company Nissan.
Rosneft expands WTCC ties with new deal
Russian state-owned oil company Rosneft has reached an agreement to serve as the presenting sponsor of the 2015 World Touring Car Championship rounds in China and its homeland.
Aeroflot wings in for Women’s World Curling Championships
Russian airline Aeroflot has secured the main sponsor berth for the 2015 World Women’s Curling Championship.
Zenit Saint Petersburg trades up with Alpari
Foreign exchange trader Alpari has expanded its sponsorship agreement with Russian Premier League football team Zenit Saint Petersburg.
Caviar de Riofrio on board with Team Katusha
Russian UCI WorldTour cycling outfit Team Katusha has announced a deal to make Spanish caviar producer Caviar de Riofrio one of its main sponsors.
One Way targets cycling market with Team Katusha tie-up
Russian UCI WorldTour cycling outfit Team Katusha has agreed a two-year partnership with Finnish sportswear brand One Way.
Gazprom strikes Russian Olympic renewal
Russia’s state-owned energy giant Gazprom has extended its support of the Russian Olympic Committee to include the 2016 Olympic Games and 2018 winter Games.
Intersport nets title spot for badminton’s European Championships
Badminton Europe has secured sporting goods company Intersport as the title partner for its forthcoming 2014 European Championships in Kazan, Russia.
Hublot to continue to watch over Fifa
Hublot has extended its partnership with Fifa, world football’s governing body, until 2022, according to the Swiss watchmaker’s president Jean-Claude Biver.
Marussia renews with Armin Strom
Formula One motor racing team Marussia has signed a one-year extension to its sponsorship agreement with Swiss watch manufacturer Armin Strom.
Panasonic adds to Sochi’s Paralympic partner portfolio
Japanese electronics manufacturer Panasonic has reached a deal to become an official national partner of the Sochi 2014 Paralympic winter Games in the audio-visual equipment category.
InstaForex trades up with F1’s Marussia
Russian foreign exchange markets broker InstaForex has enhanced its partnership with Formula One motor racing team Marussia ahead of the 2014 season.
NBA partners with Sibur to grow basketball in Russia
North American basketball league the NBA has announced a multi-year partnership with Russian gas processing and petrochemicals group Sibur to promote the sport across Russia.
P&G realistic over Sochi 2014 goals
Household goods company and International Olympic Committee TOP sponsor Procter & Gamble is aiming for one third of its return from the London 2012 Olympics at the Sochi 2014 winter Games.
UCI WorldTour’s Katusha signs Decca deal
Russian UCI WorldTour cycling team Katusha has entered into a partnership with Belgian cycling apparel manufacturer Decca.
Tinkoff Credit Systems secure main sponsorship of cycling team
Russian banking group Tinkoff Credit Systems will become the main title sponsor of Riis Cycling after founder Oleg Tinkov agreed a takeover deal for the leading UCI World Tour team.
Sochi to set new bar for Winter Paralympic Games, says Ottobock
Global prosthetics company Ottobock expects the organisers of the 2014 Sochi Games to take awareness of the Winter Paralympics to new heights when the Russian city hosts the event in March.