Rugby Union
Taisei builds on Rugby World Cup involvement with sponsorship deal
Building construction and civil engineering company Taisei Corporation has become the latest Japanese sponsor of the 2019 Rugby World Cup ahead of the start of the national team tournament in the country
Sky takes over from Westpac as Wellington stadium sponsor
The multi-purpose venue formerly known as Westpac Stadium in Wellington, New Zealand will be called the Sky Stadium from the start of next year
Openreach acquires shirt sleeve rights at Ulster Rugby
Broadband company Openreach has signed a four-year sponsorship deal with PRO14 club Ulster Rugby, starting this season
Vodafone backs Wasps Ladies
Telco Vodafone has extended its support of Wasps by sponsoring the Premiership rugby club’s women’s team.
Leicester Tigers extend with sleeve sponsor STIHL
English Premiership rugby union club Leicester Tigers has extended its partnership with power tool manufacturer STIHL
Eden Park lands Qatar Airways partnership
Qatar Airways has agreed a deal to sponsor the Eden Park stadium in Auckland, New Zealand.
Qatar Airways will serve as the stadium’s official airline partner.
Scottish Rugby toasts Crabbie’s renewal
Scottish Rugby has extended a sponsorship agreement with the Edinburgh-based distiller John Crabbie & Co
Ola signs rideshare deal with Rugby Australia
Rugby Australia has signed a new partnership with Australian ridesharing brand Ola.
Under the deal, Ola will become the Australian national team’s Official Rideshare Partner.
Agen signs up Accès Industrie as jersey sponsor
French Top 14 rugby union club SU Agen has confirmed a partnership with Accès Industrie, a provider of construction and heavy-lifting equipment.
The length of the agreement was not disclosed.
Simplyhealth lends support to England Rugby
England Rugby has signed a five-year sponsorship deal with healthcare company Simplyhealth
Rugby World Cup adds HITO Communications as latest sponsor
Japanese HR brand HITO Communications has signed a new partnership as an Official Sponsor of the 2019 Rugby World Cup
Union Bordeaux Bègles links up with SFR
Telecommunications provider SFR has been unveiled as an official partner of French Top 14 rugby union club Union Bordeaux Bègles.
The agreement will cover three seasons, from 2019-20 to 2021-22.
AKKA steps up as Toulouse shorts sponsor
French Top 14 rugby union club Toulouse has expanded its partnership with engineering and technology consulting group AKKA
Emirates extends backing of Super Rugby’s Lions
Dubai-based airline Emirates has renewed its title sponsorship agreement with South African Super Rugby franchise the Lions
Samsung signs on as kit sponsor of South African Rugby Union
Korean electronics brand Samsung has entered into a partnership with the South African Rugby Union (SARU) and will benefit from brand exposure on the national team’s shorts as part of the agreement.
Scottish Rugby furthers wide-ranging Macron deal
Scottish Rugby, the governing body of rugby union in the country, has agreed an early extension to its partnership with Italian sportswear company Macron
Indigo Group adds Cardiff Blues to sponsorship portfolio
The Cardiff Blues Pro14 rugby union team has signed a sponsorship deal with business solutions provider Indigo Group
London Irish signs kit deal with BLK
Sportswear company BLK has agreed a deal to become the kit provider of English Premiership rugby union club London Irish