Rugby Union
WRU lands Vodafone as principal sponsor of women’s team
The Welsh Rugby Union has signed a sponsorship deal with UK telecoms company Vodafone, with the wide-ranging agreement to focus on growing the game for women and girls
Rugby Australia reunites with RM Williams in new sponsorship deal
Rugby Australia has announced a new sponsorship agreement with RM Williams, bringing the local footwear and clothing brand back into its stable
OFX links up with URC in new sponsorship
International foreign exchange company OFX has launched a new sponsorship deal with the United Rugby Championship (URC)
URC and EPCR link up again for Qatar Airways sponsorship
The United Rugby Championship (URC) and European Professional Club Rugby (EPCR) have once again bundled their commercial rights, this time via a sponsorship agreement with Qatar Airways
United Rugby Championship lands BKT as northern-hemisphere title sponsor
The United Rugby Championship (URC) has agreed a deal for Indian tyre manufacturer BKT to become its title sponsor in the northern hemisphere
Actual steps up Stade Toulousain support with sleeve sponsorship
French Top 14 rugby union club Stade Toulousain has agreed a two-season extension to its sponsorship deal with employment agency Actual.
Ineos joins women’s Rugby World Cup portfolio as official sponsor
Chemicals multinational Ineos has signed as an official sponsor of the 2021 Rugby World Cup, the women’s edition of the global rugby union showcase that was postponed because of the Covid-19 pandemic.
IC Markets becomes latest Rugby World Cup Sevens global sponsor
World Rugby has announced Australia-based forex broker IC Markets as a global sponsor of its Rugby World Cup Sevens tournament scheduled to be held in the South African city of Cape Town next month
Socios continues investment spree with signings of Stade Français and The Sharks
Blockchain provider Socios.com has signed new team deals in rugby union with French Top 14 league club Stade Français and South African side The Sharks.
Chemist Warehouse joins sponsor roster for women’s Rugby World Cup
Retail pharmacy chain Chemist Warehouse has signed up as an official sponsor of Rugby World Cup 2021, the postponed women’s national team tournament which will now take place this year in New Zealand f…
FFR adds support for women’s team in expanded Renault agreement
The French Rugby Federation (FFR) has expanded its sponsorship agreement with automotive manufacturer Renault to include its Mobilize brand
Emirates extends long-term World Rugby backing ahead of France 2023 RWC
Dubai-based airline Emirates has renewed its sponsorship deal with World Rugby, through which it serves as a worldwide partner of the men’s Rugby World Cup.
Data Snapshot: Australia 2022
Australia’s five biggest rights-holders – the Australian Football League (AFL), National Rugby League (NFL), Cricket Australia (CA), Rugby Australia (RA) and Tennis Australia – will generate approximately A$350…
Rugby Australia receives backing from Stan and sponsor amid Super Rugby clash
Rugby Australia has received support from its domestic media rights-holder Stan Sport and mining magnate Andrew Forrest as it continues to mull the prospect of exiting the Super Rugby Pacific competition
Castle Lite joins Rugby World Cup Sevens global partner roster
South African beer brand Castle Lite has signed as an official global partner of this year’s Rugby World Cup Sevens in Cape Town – World Rugby’s quadrennial international sevens showcase.
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Sportfive appointed to long-term commercial role at Stade Français
The Sportfive agency has been appointed to an exclusive commercial role with Stade Français of French rugby union’s Top 14.
Land Rover renewal ramped up investment in Rugby Australia
Land Rover is thought to have doubled its investment in Rugby Australia when it signed as a major partner and ‘Official Vehicle of the Wallabies’, from 2022 to 2024, in May.