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Atkins capitalises on Olympic record to prise open new markets
WHEN UK ENGINEERING firm Atkins signed on with LOCOG as a tier 3 sponsor in 2009, the deal looked a good one for the Games organiser which would otherwise have had to pay top dollar for design, civil and…
Lightweight technology supplier CBMM Niobium becomes Founding Supplier for Extreme E series
Extreme E, the sister series to Formula E based on electric SUVs, has announced lightweight materials company CBMM Niobium as a Founding Supplier to the new off-road series
Saltire Energy extends backing of Aberdeen
Scottish Premiership football club Aberdeen has extended its shirt sponsorship deal with drilling equipment supplier Saltire Energy
Bayern Munich turns up the heat in Viesseman regional deal
Bundesliga club Bayern Munich has turned up the heat in its sponsorship portfolio, after signing a new regional deal with German boiler manufacturer Viesseman.
Augsburg lands new sleeve sponsor
German Bundesliga football club FC Augsburg has named engineering company Bernd Siegmund as its new sleeve sponsor