Fifa 2023 revenues buoyed by WWC, sponsorship makes up 39 per cent
World governing body FIFA enjoyed income of $1.17bn (€1.07bn) in 2023, boosted by strong commercial revenues from the Women’s World Cup in Australia and New Zealand.
UWW issues RFP for media, betting and sponsorship rights
United World Wrestling has issued a global request for proposal from 2025 onwards covering broadcast, betting and sponsorship rights to its major competitions.
DAZN, Mediaset extend Serie A ad sales deal
DAZN has extended its contract with the Mediaset-owned Digitalia 08 for advertising sales around the subscription broadcaster’s live coverage of Italian football’s Serie A.
EXCLUSIVE: Fifa withdraws Wanda sponsorship rights over missed payments
Fifa is locked in a dispute with Dalian Wanda, one of its highest-paying sponsors, and has ceased activating the company’s sponsorship rights after the company missed scheduled payments in its contract with the federation.
Betsson fends off competition to secure Inter Milan shirt deal
Sports betting and online casino operator Betsson is expected to be unveiled as Inter Milan’s new shirt sponsor after overcoming rival bids for the contract.
ATP lands five-year PIF sponsorship across multiple properties
The Association of Tennis Professionals (ATP) has formed closer ties with Saudi Arabia’s Public Investment Fund (PIF) in a multi-faceted sponsorship agreement unveiled today (Wednesday) but has stopped s…
Lutz to leave Team Marketing for BJK Cup CEO role
Kerstin Lutz has called time on over 23 years at Team Marketing to become chief executive of the new entity set up to commercialise women’s tennis’ Billie Jean King Cup.
Canada Soccer board members hit with $30m legal challenge to CSB rights award
Current and former members of the Canada Soccer board have been hit with a C$40m ($29.6m/€27.4m) lawsuit over approving the 2018 award of a long-term media and sponsorship rights contract to Canada Soccer Business.
AlphaTauri named FIA’s first-ever clothing partner
Fashion brand AlphaTauri has become the first-ever official clothing partner of the International Automobile Federation (FIA)
New leadership for Sportfive France as Moretti calls time
Sportfive will soon be under new leadership in France with managing director Laurent Moretti to leave his role in the coming weeks