Chelsea sack new commercial director Willoughby over ‘inappropriate messages’
Chelsea FC has terminated the contract of its recently appointed commercial director Damian Willoughby for sending ‘inappropriate messages’ to football finance agent Catalina Kim.
Wow Hydrate renews Boxxer sponsorship
Sports hydration brand Wow Hydrate has renewed its sponsorship agreement with the UK-based Boxxer promotion, SportBusiness understands
FIS recruits former Infront executive Nosotti as director of media rights
The International Ski Federation (FIS) has recruited Roberto Nosotti, previously of the Infront agency, as director of media rights at its new in-house commercial division that will oversee the sale of…
Turkish Airlines lands Champions League’s first airline sector sponsorship
Turkish Airlines has been announced as an official partner of the Uefa Champions League ahead of the start of the group stage of the elite clubs competition tomorrow (Tuesday) and seven years after coming…
Additional lower-tier deals help Birmingham Commonwealth Games hit sponsorship target
The recent Birmingham 2022 Commonwealth Games exceeded their sponsorship target after additional tier two and tier three agreements more than offset any shortfall from revenues generated in the tier one…
Algerian FA issues tender for kit supply rights
The Algerian Football Federation (FAF) has launched an invitation to tender for kit supply rights to its national teams
Zwift adds 2023 UCI Cycling Worlds to sponsorship portfolio
Global online fitness platform Zwift has been named as a sponsor of the 2023 UCI Cycling World Championships in Glasgow and across Scotland
European Championships founders retain belief in concept, heightened centralisation on the way
Creators of the European Championships are sticking steadfastly to the concept of the multi-sports event despite doubts over future participation of major sports, and are planning a near full centralisation…
EOC president Capralos confident EBU deal will solve European Games’ exposure problem
Spyros Capralos, president of the European Olympic Committees (EOC), is confident that the new European Games broadcast deal with the European Broadcasting Union (EBU) consortium of public-service broadcasters…
Polish FA calls time on Sportfive by agreeing five-year Publicon deal
The Polish Football Association (PZPN) has called time on its long-standing association with the Sportfive agency after awarding a five-year sponsorship sales contract to Poland’s Publicon Sport agency.
Generate Sponsorship co-founder Pratt joins EngageCraft
Rupert Pratt, co-founder and former managing partner of the UK-based Generate Sponsorship agency, has been named as sales and marketing director at EngageCraft, a provider of digital fan engagement products…
ASO confident over women’s Tour de France ‘investment’ as opener nets 3m domestic viewers
Event promoter Amaury Sport Organisation is confident that its investment in the women’s Tour de France will pay off commercially in future years with a sizeable free-to-air audience creating an appealing p…