Telecoms & Media
Santos extends with shirt sponsor Algar
Campeonato Brasileiro Série A football club Santos has renew its shirt sponsorship agreement with the Grupo Algar conglomerate.
Netball South Africa lands Telkom partnership
South African telco Telkom has agreed a deal to sponsor the Netball South Africa national governing body
FIGC fights negative trend in sponsorship revenues from weak position
Italian FA (FIGC) set to earn €37m from sponsorship rights in 2019
Top Partner deals renewed this month with Eni and Tim
TIM returns as last-minute title partner of Coppa Italia
Italian telco TIM has signed a last-minute deal as the new title sponsor of this year’s Coppa Italia.
Lycamobile steps up to top-tier status with Jacksonville Jaguars
Mobile virtual network operator Lycamobile has stepped up its association with the Jacksonville Jaguars by becoming a top-tier partner of the NFL American football team
TIM extends top-tier partnership with FIGC
Telco TIM has agreed a four-year extension to its contract as a Top Partner of the Italian Football Federation (FIGC).
The extension has been signed in the 20th anniversary year of the partnership
Cox builds connection with Atlanta Reign
US conglomerate Cox Enterprises has stepped up its ties to esports franchise Atlanta Reign with its telco subsidiary, Cox Communications, signing on as the first corporate sponsor of the Overwatch League…
Tokyo 2020 adds Kadokawa Corporation as official supporter
Publishing company Kadokawa Corporation has agreed a deal to sponsor the 2020 Olympic and Paralympic Games in Tokyo, Japan
Santos adds to Spotify’s Brazilian club portfolio
Campeonato Brasileiro Série A football club Santos has agreed a partnership with music streaming service Spotify.
AT&T logo to brand all WNBA team jerseys
US telco AT&T has signed as the first non-apparel partner to brand the jerseys of all teams in the Women’s National Basketball Association (WNBA).
Spectrum partners up with AEG’s LA sports properties
Sports and live entertainment company AEG has signed a multi-year partnership with Spectrum, the broadband services brand of telco Charter Communications, covering its sports teams and venues across Los…
Verizon links up with NFL in 5G innovation partnership
US telco Verizon has signed a new 5G partnership with the National Football League.
Under the two-year deal, Verizon will become the Official 5G Innovation Partner of the NFL
Vodafone connects with Albanian FA
The Albanian Football Association (FSHF) has agreed a sponsorship deal with telco Vodafone.
The six-year deal names Vodafone Albania as an official sponsor of the Albanian national team
Orange signs as National Supporter of Fifa Women’s World Cup
French telco Orange has signed a new partnership with this year’s Fifa Women’s World Cup in France.
T-Mobile extends MLB partnership
Major League Baseball has today (Tuesday) agreed a four-year extension to its partnership with telco T-Mobile
AT&T named as founding partner of ESL Mobile Open
US telco AT&T has signed as a founding partner of the ESL Mobile Open, the world’s first mobile-only esports league.
Team Sky closing in on new European main sponsor
The cycling industry view that Team Sky is too good to go without a new main sponsor appears to have been confirmed by one of Team Sky's sports directors
Cox Communications partners with Raiders for Las Vegas Stadium
The Oakland Raiders may be struggling to find a home for the 2019 season but the NFL team are moving forward with commercial partnerships for their new stadium in Las Vegas