Information Technology

Scottish IT specialist NVT Group has agreed a deal to sponsor the 2018 edition of the European Championships multi-sport event, which will be held in Glasgow and Berlin.

French Top 14 rugby union club Stade Français has renewed its shirt sponsorship deal with business and IT consultancy Talan.

IT services company Visma has renewed its title sponsorship of the Ski Classics series of long-distance skiing events.

US technology companies HP and Intel have reached agreements with Blizzard Entertainment, a division of US video game developer Activision Blizzard, to sponsor the new Overwatch League esports competition.

Cloud solutions provider Momencio has signed up as the USA Hawks’ shirt sponsor ahead of the 2017 Rugby League World Cup.
 

Norwegian Eliteserien football club Vålerenga has named technology company Intility as the naming rights partner for its new stadium.

GPS technology company Garmin has been unveiled as an official supplier for the 2017-18 edition of the Volvo Ocean Race sailing event.

Japanese e-commerce firm Rakuten has furthered its ties to the NBA by agreeing a multi-year media and marketing partnership with the basketball league.

Global technology company IBM has extended its US Open sponsorship for five years, from 2017 to 2021, in a deal comprising cash, value in kind and minimum advertising commitments.

Smart venue technology company ISM Connect has agreed a naming-rights partnership with the Phoenix Raceway motorsport venue in the US.

Information technology and software firm Sword has agreed a shirt sponsorship deal with Olympique Lyonnais Féminin, the women’s team of French Ligue 1 football club Olympique Lyonnais.

The Los Angeles Lakers and the Miami Heat have become the latest NBA basketball franchises to secure jersey sponsors, sealing deals with e-commerce platform Wish and cloud-based technology firm Ultimate Software, respectively.

Multinational technology company IBM has renewed its sponsorship of the US Open tennis event and has launched its Watson Media platform at this year’s edition of the grand slam tournament to enhance broadcast coverage.

Software company Infor has entered into a partnership with German Bundesliga football club Borussia Dortmund.

French IT services company Atos has become the latest partner of this year’s Asian Indoor and Martial Arts Games, which will be held in Ashgabat, Turkmenistan.

NBA basketball franchise the Atlanta Hawks has signed a multi-year jersey sponsorship deal with digital healthcare company Sharecare.