Skiing

Renewable and recyclable solutions company Stora Enso has extended its presenting sponsorship of the International Ski Federation’s (FIS) Nordic World Ski Championships for a fourth edition of the event.

Swedish state-owned gambling company Svenska Spel has struck a deal to become the new main sponsor of the country’s National Olympic Committee, the SOK. The deal will be worth more than SEK100m (€9.5m/$10.7m)

US ski wear brand Spyder has renewed and expanded its apparel partnership with the US Ski Team until 2023, covering the 2022 Winter Olympic Games in Beijing

Payment services company Visa has signed a long-term extension to its partnership with the US Ski & Snowboard national governing body

Austrian food products manufacturer Manner has agreed a deal to become a main sponsor of the 2019 Nordic World Ski Championships

German automotive manufacturer Audi has struck a four-season extension to its partnership with the Freeride World Tour skiing and snowboarding series

Energy systems manufacturer Viessmann has furthered its ties in winter sport by signing on as a main sponsor of the International Ski Federation’s (FIS) Nordic World Ski Championships in 2019 and 2021.

Swiss online retail platform Brack.ch has entered into a partnership with the Swiss-Ski national governing body.

Norwegian retail cooperative Coop has agreed a deal to sponsor the International Ski Federation’s (FIS) Cross-Country World Cup.

Polish sportswear manufacturer 4F has been unveiled as the new presenting sponsor of the Four Hills Tournament, the ski jumping showpiece otherwise known as the Vierschanzentournee.

The Austrian Ski Association (ÖSV) has extended its partnership with winter clothing brand Schöffel.

Scandinavian ski resort operator SkiStar has agreed a deal to become the presenting sponsor of the International Ski Federation’s (FIS) Alpine World Ski Championships in 2019.

Car rental firm Hertz has renewed its sponsorship of the Ski Classics series of long-distance skiing events.

Renewable materials provider Stora Enso has agreed to return as the presenting sponsor of the International Ski Federation’s Nordic World Ski Championships in 2019.

IT services company Visma has renewed its title sponsorship of the Ski Classics series of long-distance skiing events.

Telecommunications company Comcast has entered into a partnership with U.S. Ski & Snowboard.

Swiss cheese producer Le Gruyère AOP has enhanced its partnership with the International Ski Federation’s (FIS) Tour de Ski cross-country skiing event.