Industry Moves

Esports

DreamHack Sports Games, the company that creates esports leagues and tournaments for traditional sports leagues and properties, has recruited Scott Steedman as its chief commercial officer
Multi-sport

Sponsorship research professional Mark Cornish has been named as the new commercial director, EMEA, for the customer relationship management software provider KORE Software
Winter Sports

Italian television executive Antonio Marano has been named as the new commercial director of the Milan-Cortina Foundation 2026, the organising committee for the Italian Winter Olympic and Paralympic Games
Rugby Union

Georgie Sangster has taken up a role as account director at Logan Sports Marketing, the sponsorship consultancy set up by former Scotland rugby union star Kenny Logan, after leaving the IMG agency
Multi-sport

London-based sport and entertainment agency KIN Partners has promoted Tess O’Sullivan, its head of commercial partnerships, to the newly-created role of business strategy director.
Football

Dirk Schlünz, the head of the commercial division at FC St. Pauli, has left his position after the mutually agreed termination of his contract was announced by the second-tier 2. Bundesliga club.
Horse Racing

Miles Evans, head of broadcast, digital and content at Ascot Racecourse, has left the famous UK horse racing venue and rights-holder
Cricket

Cricket Australia, governing body for the sport in the country, is looking to recruit a head of commercial in the new year
Multi-sport

Endeavor, the sports and entertainment group that owns sports marketing agency IMG, has invested in basketball-focused representation agency BDA Sports Management
Multi-sport

James Hogben has been promoted to managing director of the LimeLight Sports agency, which works with brands in the mass participation sector
Football

German football’s second-tier 2. Bundesliga side Hamburger SV has recruited Philipp Mokrohs as director of brand, marketing and sponsorship.
Football

Volker Spätgens, head of sponsorship at German Bundesliga club FC Schalke 04, is stepping down from his role after more than nine years.
Cycling

Jonathan Rigby, the former commercial director at British Cycling, has been chosen as the director of commercial, marketing and communications at the inaugural UCI Cycling World Championships to be held…
Multi-sport

Fuse, the sponsorship activation and strategy agency owned by Omnicom Media Group, has launched a Singapore-based operation to head up its activities in the Asia-Pacific region
Rugby Union

Six Nations Rugby has named the Welsh Rugby Union’s Craig Maxwell as its chief commercial officer in a role that will begin at the start of next year.
Multi-sport

UK sports media company River Media Partners (RMP) has hired Alex Carr, formerly strategic partnerships manager in the motorsport division of the IMG agency, as its head of global partnerships
Multi-sport

China last weekend hosted its first major international sports events since the start of the pandemic
Rugby League

The Rugby League World Cup 2021 commercial team has been expanded by the arrival of Sophie Pontifex from the Octagon agency as sponsorship lead