Finance & Law

Multiple Sports

Sportswear giant Adidas generated revenues of €21.2bn ($23.4bn) last year, its latest financial report shows.
Football

UK-based telecoms operator Three has suspended its main shirt sponsorship deal with Chelsea following the UK government’s decision to place owner Roman Abramovich on a financial sanctions list of wealthy i…
Football

Sportswear manufacturer Adidas has suspended its sponsorship agreement with the Russian Football Union amid the ongoing Russian invasion and bombardment of Ukraine
Football

Turkish blockchain company Bitci is thought to have requested payment delays in some of its deals with sports rights-holders and has paused fan token issues because of growing cryptocurrency regulations…
Rugby Union

New Zealand Rugby and the New Zealand players’ union have agreed to an initial NZ$200m ($134.1m/€177.9m) investment in NZR’s commercial rights by US-based private equity company Silver Lake Partners. T
Football

American technology entrepreneur John Textor, the incoming major shareholder at Rio de Janieiro-based football club Botafogo, is ready to terminate several of the club’s sponsorship agreements because t…
Multiple Sports

New York-based marketing solutions company Kore Software has acquired two companies in the sponsorship and engagement marketing space: the AI-powered analytics platform Hookit and the professional sports…
Football

Brazil’s LiveMode agency and 1190 Sports, the international broadcast rights-holder to Brazil’s top two football leagues, have combined to propose taking over commercial management of the leagues with a m…
Football

Socios
Football

The Argentinian Football Association has signed up blockchain company Binance to its sponsorship portfolio, but the five-year deal has provoked claims of a breach of contract from rival blockchain provider…
Australian Rules Football

Australian Football League club Adelaide Crows has announced a “multi-year” sponsorship agreement with cryptocurrency exchange platform Crypto.com. The deal sees Crypto.com
Multi-sport

Naomi Osaka was the highest-paid female athlete in the world in 2021, according to Forbes business magazine. The Japanese tennis star made $57
Motorsport

Formula 1 motor-racing team Williams is poised for a cash injection after reportedly securing victory in an arbitration case against former title sponsor, the ROKiT conglomerate
Multiple Sports

Ringier Sports, the marketing agency owned by Swiss media group Ringier, is selling its merchandising and licensing business in order to focus its activities on the commercialisation of rights, consulting…
Equestrian

The International Equestrian Federation (FEI) has extended its Official Nutrition Partner agreement with equine nutrition brand Cavalor for a further five years
Motorsport

Electric car-racing series Formula E is looking for opportunities to scale quicker, adding more races that deliver increased media content, although it doesn’t intend to prioritise the monetisation of i…
Basketball

Global sports data company also reports sharply improved quarterly earnings
Multiple Sports

Endeavor, owner of the IMG agency and the Ultimate Fighting Championship, has reported a 61-per-cent increase in third-quarter revenues, including jumps at its two biggest operating segments as the sports…