Eric Fisher, US Editor

Iconic MLB franchise aligns with Massachusetts-based insurance company

Four-year pact includes title sponsorship rights to US Alpine Team

Property looks to amplify its fan engagement efforts

15-year pact terminated after just eight months as corporate focus shifts

Forthcoming jersey patch deals expected to accelerate revenue escalation

Sponsorship marks first sports facility pact for Maryland-based company

Deal marks new territory among major North American stick-and-ball properties

League furthers its commercial activity surrounding first games in UAE

Pact arrives in advance of first of three league games this season in London

League completes five-year agreement with technology giant