Healthcare

Australian National Rugby League team Melbourne Storm has secured automotive dealership Whitehorse Truck and Bus and Metsal Heat Rub Cream as shorts sponsors.

US health centre operator Life Time Fitness has signed a wide-ranging partnership with the Ironman triathlon series.

US personal injury law firm Campbell & Associates has entered into a sponsorship deal with North American NBA basketball franchise the Charlotte Hornets, according to the Charlotte Business Journal.

Midwest US orthopaedic rehabilitation service Athletico Physical Therapy has entered into a partnership with the St. Louis Cardinals North American Major League Baseball franchise.

NBA basketball team the Milwaukee Bucks has entered into a partnership with local medical facility the Orthopaedic Hospital of Wisconsin.

The men’s ATP World Tour and the Women’s Tennis Association Tour have secured three new sponsors for their combined Indian Wells tournament in California, US.

The Association of Tennis Professionals has agreed a partnership with compression garment manufacturer Skins.

Health insurance provider Vitality has announced a partnership with the Rugby Football Union, governing body of the sport in England.

Turkish Super Lig football club Sivasspor has reached an agreement to make healthcare services group Medicana its major sponsor.

Prudential RideLondon was created as a legacy of the 2012 Olympic and Paralympic Games to inspire more people to take up cycling and to generate economic benefit by showcasing London and the nearby county of Surrey to national and international audiences.

Kaiser Permanente has been signed up as the inaugural healthcare partner of the NBA North American basketball league.

The German Handball Federation (DHB) has sealed a one-year extension to its official supplier agreement with pharmacies group Wir leben – Apotheken.

Arizona-based healthcare provider network IASIS Healthcare has entered into a partnership with NBA basketball franchise the Phoenix Suns.

Hungarian-based dental group Kreativ Dental has expanded its involvement in snooker by becoming title sponsor of the German Masters world ranking event.

Belgian Pro League top-tier football team Club Brugge has opted to extend its sponsorship deal with domestic women’s pharmaceuticals company Mithra Pharmaceuticals.

Hungarian-based dental centre Kreativ Dental has reached a title sponsorship agreement with World Snooker for its European Tour series.