Finance & Law
NZ Rugby and players’ union finalise Silver Lake deal worth initial NZ$200m
New Zealand Rugby and the New Zealand players’ union have agreed to an initial NZ$200m ($134.1m/€177.9m) investment in NZR’s commercial rights by US-based private equity company Silver Lake Partners.
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New Botafogo owner Textor to axe ‘several’ sponsorship deals
American technology entrepreneur John Textor, the incoming major shareholder at Rio de Janieiro-based football club Botafogo, is ready to terminate several of the club’s sponsorship agreements because t…
Kore Software takes ‘monumental step forward’ with Hookit acquisition
New York-based marketing solutions company Kore Software has acquired two companies in the sponsorship and engagement marketing space: the AI-powered analytics platform Hookit and the professional sports…
LiveMode and 1190 Sports unite to chase equity in Brazilian leagues
Brazil’s LiveMode agency and 1190 Sports, the international broadcast rights-holder to Brazil’s top two football leagues, have combined to propose taking over commercial management of the leagues with a m…
AFA-Binance deal announcement sparks Chiliz legal claim
The Argentinian Football Association has signed up blockchain company Binance to its sponsorship portfolio, but the five-year deal has provoked claims of a breach of contract from rival blockchain provider…
Crypto.com follows AFL deal with Crows sponsorship, succumbs to hacking
Australian Football League club Adelaide Crows has announced a “multi-year” sponsorship agreement with cryptocurrency exchange platform Crypto.com.
The deal sees Crypto.com
Naomi Osaka named highest-paid female athlete in the world
Naomi Osaka was the highest-paid female athlete in the world in 2021, according to Forbes business magazine.
The Japanese tennis star made $57
Williams claims victory in arbitration case against former title sponsor ROKiT
Formula 1 motor-racing team Williams is poised for a cash injection after reportedly securing victory in an arbitration case against former title sponsor, the ROKiT conglomerate
Ringier Sports sells merchandising and licensing business
Ringier Sports, the marketing agency owned by Swiss media group Ringier, is selling its merchandising and licensing business in order to focus its activities on the commercialisation of rights, consulting…
Cavalor rides on with FEI as federation ups digital activation support
The International Equestrian Federation (FEI) has extended its Official Nutrition Partner agreement with equine nutrition brand Cavalor for a further five years
Formula E looking to upscale but media rights monetisation still not a priority
Electric car-racing series Formula E is looking for opportunities to scale quicker, adding more races that deliver increased media content, although it doesn’t intend to prioritise the monetisation of i…
NBA gains equity in Sportradar as part of expanded new deal
Global sports data company also reports sharply improved quarterly earnings
Endeavor revises revenue, Ebitda guidance after strong Q3
Endeavor, owner of the IMG agency and the Ultimate Fighting Championship, has reported a 61-per-cent increase in third-quarter revenues, including jumps at its two biggest operating segments as the sports…
IPC balances budget despite 27-per-cent revenue drop
International Paralympic Committee president Andrew Parsons has hailed a “herculean effort” that has allowed the organisation to finish the financial year with a balanced budget.
Hyperice adds Virat Kohli as latest investor
India cricket captain Virat Kohli has agreed a deal to become an investor and brand ambassador for athlete recovery technology brand Hyperice
Dolphins partner with Mexican fintech company Broxel
Deal to advance cashless efforts at Hard Rock Stadium
Capgemini becomes RWC 2023 top-tier sponsor, sales to be complete ‘by year end’
Capgemini, the French multinational information technology services and consulting group, has become a 'Worldwide Partner' of the 2023 Rugby World Cup, the second new addition to the portfolio of top-tier…