Switzerland
Formula E lands title sponsor – report
The Formula E electric car-racing series has reportedly signed a title sponsorship agreement with Swiss industrial technology company ABB, while Swiss private banking group Julius Baer has been unveiled as the naming-rights sponsor of the inaugural Zurich ePrix.
Swiss WTA Tour event becomes Samsung Open
Consumer electronics company Samsung has been unveiled as the new title sponsor of Lugano’s WTA Tour women’s tennis event, while Cornèr Bank has signed on as the presenting partner of the tournament in the Swiss city.
Swiss Volley renews with insurance partners
The Swiss Volley national governing body has agreed new sponsorship deals with insurance companies Mobiliar and Concordia.
Panasonic teams up with Swiss Ice Hockey Federation
Japanese consumer electronics company Panasonic has agreed a sponsorship deal with the Swiss Ice Hockey Federation.
Alfa Romeo returns to F1 with Sauber deal
Italian automotive marque Alfa Romeo will return to the Formula One motor-racing championship for the first time in over three decades after agreeing a multi-year partnership with the Sauber team.
Swiss Ski extends with main sponsor
Swiss Ski, the national governing body for skiing in Switzerland, has renewed its partnership with telecommunications company Swisscom.
BWT Aqua backs Swiss Ice Hockey Cup
Water treatment and technology systems manufacturer BWT Aqua has agreed a deal to sponsor the Swiss Ice Hockey Cup.
Edox returns as European Curling Championships partner
Swiss watchmaker Edox has been named as the official timekeeper of this year’s European Curling Championships, which will take place in St Gallen, Switzerland.
Swiss-Ski partners up with Under Armour
Swiss-Ski, the governing body of skiing disciplines in Switzerland, has entered into a partnership with US sportswear and equipment manufacturer Under Armour.