Construction & Dev.
Saltire Energy extends backing of Aberdeen
Scottish Premiership football club Aberdeen has extended its shirt sponsorship deal with drilling equipment supplier Saltire Energy
Botafogo completes shorts link-up with STX
Brazilian Série A club Botafogo has signed a new partnership with real estate development brand STX.
RB Leipzig extends with sleeve sponsor CG Gruppe
RB Leipzig has agreed a three-year extension to its partnership with real estate developer CG Gruppe, the German Bundesliga football club’s shirt-sleeve sponsor.
Stade de Reims signs Groupe HEXAOM as new main sponsor
French Ligue 1 football club Stade de Reims has agreed a deal that makes housing developer Groupe HEXAOM its new main sponsor
Metricon extends naming rights deal with Gold Coast Suns stadium
Australia’s largest home-builder, Metricon Homes, has extended its naming rights deal with Aussie Rules club the Gold Coast Suns for four more years.
Wanda puts China first in Women’s World Cup campaign
Fifa Partner Wanda Group will focus its 2019 Women’s World Cup activation campaign on its domestic market, according to Hengming Yang, chief executive of Wanda Sports Group.
Asian Paints backs IPL’s Knight Riders
Indian Premier League Twenty20 cricket franchise the Kolkata Knight Riders has agreed a kit sponsorship deal with Asian Paints.
The deal covers the 2019 IPL season, which got underway at the weekend
OBOS seeks to build Swedish presence with Svensk Elitfotboll deal
Norwegian cooperative building association OBOS has agreed a partnership with Svensk Elitfotboll, the organising body of the top two divisions of Swedish club football
Sherwin-Williams extends Valspar Championship sponsorship
The Sherwin-Williams Company has signed a five-year extension to continue its Valspar brand’s sponsorship of the Valspar Championship golf tournament through 2025.
Essex CCC signs shirt sponsor deals with D&B Scaffolding, Cloudfm
Essex County Cricket Club has renewed its shirt sponsorship deal with D&B Scaffolding and signed a new partnership with facilities management company Cloudfm
PPG teams up with Raiders for Vegas move
Paints, coatings and specialty materials provider PPG has agreed a multi-year corporate marketing partnership with NFL American football franchise the Oakland Raiders
Sherwin Williams builds rugby league connection with RFL deal
Building materials company Sherwin Williams has stepped up its backing of rugby league through a new partnership with the Rugby Football League
Team GB backs Persimmon Homes venture
The British Olympic Association has agreed a three-year partnership with housebuilder Persimmon Homes.
At the heart of the agreement is Persimmon’s new £1m (€1.14m/$1.3m)
Sponsors sign on for India’s Pro Volleyball League
India’s Pro Volleyball League, a new franchise-based competition, has secured a title sponsor and three other commercial partners ahead of its debut season.
Sponsor signs on for India’s Pro Volleyball League
Japanese coatings manufacturer Nippon Paint has signed a two-season deal to sponsor India’s new Pro Volleyball League.
Atlanta Braves secure sponsor for spring training facility
Home services company CoolToday has acquired naming rights for the new spring training ballpark of Major League Baseball team the Atlanta Braves
Man City owners ignored risk report, signed deal with Arabtec
A new set of leaks from Manchester City has revealed how the club’s owners ignored warnings before taking sponsorship money from a controversial Emirati construction firm.
World Sailing signs title sponsor for World Cup Series
Coating solutions supplier Hempel has agreed a deal to become the title sponsor of World Sailing’s World Cup Series from 2019 to 2022.