Fanatics
Fidelity ‘in talks’ to invest $350m in Fanatics
Boston-based financial services company Fidelity Investments is in talks to invest $350m (£275m/€301.74m) in international sports merchandising company Fanatics.
Fanatics strikes retail partnership with Carolina Panthers, MLS Charlotte
Global licensed sports merchandise manufacturer and retailer Fanatics has signed a long-term deal to become the official omnichannel retail partner of Tepper Sports & Entertainment (TSE)
PSG looks to strengthen global ambitions with 10-year Fanatics deal
Ligue 1 giants Paris Saint-Germain has announced a 10-year extension of its agreement with global licensed sports merchandise manufacturer and retailer Fanatics
NBA, WNBA to sell licensed face coverings
Leagues change course from initial stance, will support charities through mask sales
Tampa Bay Buccaneers’ uniform redesign leads to merchandise sales spike
The National Football League’s Tampa Bay Buccaneers are continuing to reap the commercial rewards of the arrival of superstar quarterback Tom Brady.
New England Patriots, Fanatics sign 10-year e-commerce deal
The National Football League’s New England Patriots have announced a 10-year e-commerce partnership with global licensed sports merchandise manufacturer and retailer Fanatics, which will lead all online a…
Tampa Bay Buccaneers enjoy merchandise sales spike following Brady’s arrival
The National Football League's Tampa Bay Buccaneers have enjoyed an immediate merchandise sales spike following the arrival of legendary quarterback Tom Brady
Kansas City Chiefs’ merchandise sales spike following Super Bowl LIV victory
The Kansas City Chiefs are already reaping the commercial rewards of their Super Bowl LIV victory against the San Francisco 49ers in Miami at the weekend
Indianapolis Colts, Fanatics sign 10-year retail partnership
The National Football League's Indianapolis Colts have announced a 10-year omnichannel retail partnership with global licensed sports merchandise manufacturer and retailer Fanatics, which will lead all …
Miami Marlins, Fanatics sign 10-year retail partnership
Global licensed sports merchandise manufacturer and retailer Fanatics has signed a 10-year omnichannel retail partnership with Major League Baseball's Miami Marlins, which significantly extends the availability a…
Fanatics signs 10-year partnership with Notre Dame
Global licensed sports merchandise manufacturer and retailer Fanatics has signed a 10-year licensing deal with the University of Notre Dame to become the college's primary apparel, headwear, and hard …
Nike, Fanatics take NFL licensing deal onto global stage
The NFL, Nike and Fanatics have signed a new global partnership that extends Fanatics' exclusive consumer product licensing rights to manufacture and distribute all Nike NFL adult products worldwide
Kit Launch Platform – Fanatics, Luke 1977 & Aston Villa
Isobar and Aston Villa developed an immersive digital platform specifically to launch the club's 2018-19 kits.
Fanatics appoints former Nike executive Chandlee as CFO
Global licensed sports merchandise manufacturer and retailer Fanatics has announced the appointment of Michener Chandlee as its new chief financial officer
Washington Redskins ink 10-year retail partnership with Fanatics
NFL franchise the Washington Redskins has signed a 10-year partnership with online US retail brand Fanatics.
Under the deal, Fanatics will lead all retail and online store operations for the Redskins
San Francisco Giants team up with Fanatics for retail shops
The San Francisco Giants have announced a 10-year omnichannel retail partnership which grants Fanatics the rights to operate all Giants Dugout Store locations, including the team's flagship store located…
Fanatics sign first deal in Asia with Fukuoka SoftBank Hawks
Fanatics has signed a merchandising deal with the 2017 NPB Japan Series Champion Fukuoka SoftBank Hawks
All upside for NFL from ‘win-win’ Nike-Fanatics deal
The NFL will get a healthy increase in combined sponsorship and licensed merchandise revenue from its three-way agreement with sporting goods brand Nike and the online sports retailer Fanatics, industry experts have told Sports Sponsorship Insider.