Basketball

The Toronto Raptors and BMO Financial Group have announced a multi-year partnership for the company to join Canada’s sole NBA basketball team as title sponsor and official bank.

North America’s National Basketball Association has agreed a partnership deal with South Korean technology company Samsung.

Turkish Airlines has agreed a five-year extension with Euroleague Basketball to its title sponsorship of the Euroleague continental club competition.

The Madison Square Garden Company has announced a multi-year marketing partnership with Major Energy to make the energy supply company the official gas and electric energy partner of NBA basketball team the New York Knicks.

The US arm of Korean tyre manufacturer Kumho Tire has renewed its sponsorship of NBA basketball franchise Los Angeles Lakers for a fourth consecutive season.

Fast food chain Taco Bell has announced an expansion of its sponsorship agreement with North American basketball league the NBA, under a multi-year renewal of the deal.

State business recruitment agency the Indiana Economic Development Corporation has signed a sponsorship deal with its local NBA basketball team the Indiana Pacers.

Print services provider FlexPrint has retained the naming rights to the Phoenix Suns’ exclusive courtside hospitality area under a new partnership with the NBA basketball team.

Canadian telecommunications company Bell has enhanced its commitment to basketball in the country by agreeing a multi-year strategic partnership with the NBA.

NBA basketball team the Golden State Warriors have announced a multi-year partnership with the US arm of automotive manufacturer BMW.

The US arm of Chinese telecommunications company ZTE has agreed a deal to become the official smartphone provider of NBA basketball team Houston Rockets for the 2013-14 season.

Health care provider Kaiser Permanente has agreed a deal to become the medical provider and sponsorship partner of NBA basketball team the Sacramento Kings.

FC Barcelona has reached a sponsorship agreement with logistics company Serveto covering all aspects of its non-football operation.

Recycling specialist the Alba Group has renewed its title sponsorship of the Alba Berlin Basketball Bundesliga team for a further three seasons.

The Italian basketball league, Lega Basket, has agreed a deal for Fastweb to become its official technology partner for the next three years.

The British Basketball League has signed a partnership with UK family holiday company Haven on the eve of its new season.