Formula One Management

Formula 1 has signed up water treatment supplier BWT as title sponsor of its two upcoming grand prix events in Austria

Formula 1 has shown signs of emerging from the Covid-19 crisis after reporting revenues of $180m (€148.4

Formula 1 has signed a major global sponsorship deal with state-owned oil and chemicals company Saudi Aramco in a move that could serve as a prelude to the hosting of a grand prix in Saudi Arabia

For the 2018 Formula One season, Heineken activated its rights through a four-city media/influencer PR programme linking host city underground culture to F1 lifestyles.

Formula One has signed up high-tech components company Marelli as its ‘Official Telemetry Services Supplier’ in a long-term deal.

Top team deals Phillip Morris International’s (PMI) sponsorship of Scuderia Ferrari is the biggest Formula One team deal of 2019.

Top team deals Phillip Morris International’s (PMI) sponsorship of Scuderia Ferrari is the biggest Formula One team deal of 2019.

Scott Branch, CSM’s head of marketing communications, Motorsport, reviews the 2018 Formula One season and highlights what we can expect in 2019

Formula One manufacturers Honda and Mercedes will Title Sponsor the 2018 Japanese Grand Prix and the 2019 German Grand Prix, respectively, in an unprecedented show of support for their home races

Footwear and apparel brand New Balance has signed as the Presenting Partner of the F1 Esports Series – one of the key innovations introduced by Formula One owners Liberty Media to attract a younger audience t…

Formula One motor-racing team Mercedes has signed up Latin American leasing company UNIFIN as a partner for the Mexican Grand Prix

Amazon Web Services, the cloud computing subsidiary of Amazon

The City of Miami Commission has voted in favour of plans for a Formula One Grand Prix to be held in downtown Miami from the 2019 season

Find out how the range of deal values between Formula 1 and Formula E compares and whether the gap is narrowing in this SportBusiness Sponsorship data report.

Logistics brand DHL has renewed its global partnership with Formula One at an increase on the previous agreement.

Spanish banking group Santander has become an Official Sponsor of the Uefa Champions League for the three seasons from 2018-19 to 2020-21.

Sports Sponsorship Insider invited Scott Branch, head of communications, Motorsports at the CSM Sport & Entertainment, to look back on the Formula One season and highlight five things the agency learned from the series' first year under new owners Liberty Media.