Australia

Travel distribution company Helloworld has agreed a four-year deal to become the major sponsor of Volleyball Australia, the sport’s governing body in the country.

Japanese tyre manufacturer Falken has entered into a partnership with the Australian Rugby Union, the governing body of rugby union in the country.

Queensland-based software solutions company Centium Software has signed up as the latest sponsor of the 2018 Commonwealth Games multi-sport event in Gold Coast, Australia.

Australian fashion brand Saba has been named the official formal outfitter for Football Federation Australia, the sport’s governing body in the country.

Queensland Rugby Union, the governing body of rugby union in the Australian state, has enhanced its partnership with Bond University by agreeing a wide-ranging sponsorship deal with the Gold Coast-based education facility.

Security, cleaning and facility services provider Southern Cross has signed up as the new stadium naming rights partner for the Cronulla Sharks Australian National Rugby League club.

Australian infant formula producer Camperdown Dairy International has agreed a multi-million-dollar sponsorship deal with AFL Aussie rules football club Brisbane Lions.

Australian gaming and gambling group Tabcorp has extended its sponsorship agreements with the Melbourne Cup and Victoria Racing Club, which organises the showpiece horse racing event.

Women’s fitness franchise Curves has signed up as a support sponsor of the ANZ Championship, the top netball league in Australia and New Zealand.

The chief executive of Australian-based touring car championship V8 Supercars has confirmed an agreement has been struck to land its first title sponsor since 2001, while the series has also extended its partnership with car maintenance company Armor All.

Australian soft drinks company Dare Iced Coffee has extended its partnership with AFL Aussie rules football club St Kilda.

Football Federation Australia has signed a four-year deal with Caltex under which the fuel supplier will take on naming rights to the country's national team.

Bookmaker Ladbrokes has entered into a season-long partnership with Australian NRL rugby league team the Gold Coast Titans.

Australian NRL rugby league club Melbourne Storm has signed a five-year extension to its sponsorship agreement with official airline partner, Tigerair Australia.

Local education and training facility TAFE Queensland has signed up as the latest top-tier partner of the 2018 Commonwealth Games multi-sport event in Gold Coast, Australia.

Vitamin and supplements brand Swisse Wellness has enhanced its association with the Australian Rugby Union by becoming the official vitamin and supplement partner of the Super Rugby club competition in the country.