Para Sport
Paralympics New Zealand aims to increase Rio 2016 talent pool with ACC
Paralympics New Zealand has entered into a partnership with personal injury insurance group Accident Compensation Corporation.
Deloitte partners with ASEAN Para Games
Professional services firm Deloitte has become the first official sponsor of the 8th ASEAN Para Games in Singapore.
IPC brings Dentsu on board for Tokyo 2020
The International Paralympic Committee has appointed Japan-based advertising and public relations company Dentsu to lead its sponsorship strategy in the build-up to the Tokyo 2020 Paralympic Games.
Special Olympics agrees healthy deal with Herbalife
Global nutrition company Herbalife has become a Games supplier of LA2015, the organising committee for the 2015 Special Olympics World Games.
GE extends Paralympic Games association with Rio 2016 deal
US conglomerate General Electric has extended its backing of the Paralympic Games by agreeing to sponsor next year’s edition of the multi-sport event in Rio de Janeiro.
ParalympicsGB dresses to impress with Asos
Online fashion retailer Asos has agreed a partnership with the British Paralympic Association to design formal and ceremony wear for its team at the Rio 2016 Paralympic Games.
Allianz invests in IPC Athletics renewal
German financial services giant Allianz has extended its global partnership with IPC Athletics, the international governing body for para-athletics.
ISPS Handa extends backing of Ladies European Tour
Japanese philanthropic organisation the International Sports Promotion Society (ISPS Handa) has agreed a two-year deal to enhance its relationship with golf’s Ladies European Tour.
Samsung extends and expands Paralympic partnership
Korean electronics giant Samsung has signed a long-term agreement to remain as a worldwide partner of the International Paralympic Committee beyond the Tokyo 2020 Paralympic Games.
IPC Powerlifting strengthens position with Eleiko partnership
IPC Powerlifting, the para-powerlifting division of the International Paralympic Committee, has entered into a partnership with lifting equipment manufacturer Eleiko.
Panasonic extends top-tier Paralympic partnership
Consumer electronics company Panasonic has extended its top-tier worldwide partnership deal with the International Paralympic Committee.
Ottobock retains Paralympic partnership
Mobility products and solutions provider Ottobock Healthcare has renewed its association with the Paralympic Games for Rio 2016.
IPC to target national committees in anti-doping drive
The International Paralympic Committee (IPC) plans to step up its anti-doping efforts amid further failed drugs test by powerlifters.
Australian Paralympic Committee retains 2XU partnership
Sports performance clothing manufacturer 2XU has extended its partnership with the Australian Paralympic Committee through until the end of 2016.
Mondelez on board for Rio 2016 with Paralympics Ireland
Paralympics Ireland has extended its sponsorship agreement with the Irish subsidiary of multinational snack food company Mondelez through March 2017.
Rio 2016 boosts knowledge base with Nielsen partnership
US information and measurement company Nielsen has extended its relationship with the Olympic and Paralympic Games by signing a partnership with the local organising committee for Rio 2016.
Tokyo 2020 brings in Dentsu to head marketing drive
The organising committee for the Tokyo 2020 Olympic and Paralympic Games has appointed Dentsu as its official marketing agency.
Panasonic adds to Sochi’s Paralympic partner portfolio
Japanese electronics manufacturer Panasonic has reached a deal to become an official national partner of the Sochi 2014 Paralympic winter Games in the audio-visual equipment category.