Telecoms & Media

German Bundesliga football club Bayern Munich has entered into a three-year partnership with Siemens.

The Gaelic Athletic Association has partnered with communications technology and services company Ericsson in a move designed to enhance the fan experience at Dublin’s Croke Park stadium.

Chinese mobile handset manufacturer Vivo has agreed to pay a huge increase to retain its title sponsorship rights for the Indian Premier League Twenty20 cricket competition.

US wireless technologies specialist Qualcomm has agreed a deal to become the title sponsor of the Formula E electric car-racing series’ inaugural ePrix in New York City.

Telecommunications company Vodafone hands responsibility to its national and regional marketers to identify which sports properties best fit the brand's ambitions in the territories in which it operates

Chinese telecommunications company Huawei has entered into a partnership with the Sri Lanka Cricket national governing body.

Mobile phone operator Spusu has signed up as the new title sponsor of the Handball Liga Austria club competition.

Telecommunications company Vodafone New Zealand signed as a Regional Partner of New Zealand Rugby (NZR) for four years, from 2017 to 2021, in a cash and technology services deal.

SA Rugby, the governing body of rugby union in South Africa, has agreed a deal for MTN to become its new headline sponsor after rival telecommunications company Vodacom opted to step aside from the role.

Chinese smartphone manufacturer Vivo has today (Wednesday) been announced as an official sponsor of the next two editions of football’s Fifa World Cup.

Telecommunications company China Unicom has reached an agreement with the International Table Tennis Federation to continue sponsoring the body’s World Championships for four more years.

US telecommunications company CenturyLink has extended a naming-rights partnership with CenturyLink Field, the home of the Seattle Seahawks NFL American football team and the Seattle Sounders Major League Soccer franchise.

Telecommunications company Vodafone has reportedly pulled out of a proposed deal to acquire naming rights to London Stadium, the current home of English Premier League football club West Ham United and centrepiece of the capital’s staging of the 2012 summer Olympic and Paralympic Games.

South African telecommunications company MTN has agreed a deal to become the title sponsor of competitions operated by the Cameroon Professional Football League (LPFC).

India’s Pro Kabaddi League has agreed a title sponsorship deal with Chinese smartphone manufacturer Vivo.

Spanish LaLiga football club Sevilla has extended its partnership with Chinese telecommunications company ZTE.