Financial Services
AJ Bell converts dual-code sponsorship
Manchester-based financial services company AJ Bell has expanded its support to both codes of rugby in the north west of England by securing sponsorship deals with Sale Sharks and Salford Red Devils.
NBA’s Magic firms up sponsorship portfolio for new season
NBA basketball team Orlando Magic has announced a host of new and renewed sponsorship agreements for the 2013-14 season.
Farmers Insurance secures five-year extension with PGA Tour event
Automobile, home and small business insurers Farmers Insurance has extended its title sponsorship of PGA Tour golf tournament the Farmers Insurance Open by five years.
Citi banks on Dallas’ NBA and NHL teams
Financial services giant Citi has reached a deal to become the preferred credit card of Dallas’ American Airlines Center and its major league sports tenants.
Toronto Raptors bank BMO partnership
The Toronto Raptors and BMO Financial Group have announced a multi-year partnership for the company to join Canada’s sole NBA basketball team as title sponsor and official bank.
Barcelona seals Saudi bank deal
Saudi Arabian bank Samba Financial Group has signed up as a commercial partner of Spanish Liga football club Barcelona.
DenizBank nets title spot for CEV Champions League
Turkish banking group DenizBank has agreed a three-year title sponsorship deal with the European Volleyball Confederation (CEV) for its Champions League club competition.
Stadium Canberra secures first naming rights partner
The Australian Capital Territory government has secured the first naming sponsor for Stadium Canberra, with GIO Insurance agreeing an initial four-year deal for the rights.
NatWest extends WRU initiative
The Welsh Rugby Union and banking group NatWest have agreed a four-year extension of their NatWest RugbyForce grassroots initiative.
Harmonie Mutuelle joins Team Europcar
UCI Pro Continental cycling outfit Team Europcar has agreed a two-year co-sponsorship deal with French health insurance company Harmonie Mutuelle.
IG teams up with Harlequins
English Premiership rugby union team Harlequins has concluded a three-year deal to make financial services company IG an official sponsor.
Saxo Bank commits to Riis Cycling for 2014
Danish trading and investment firm Saxo Bank has confirmed an extension to its title sponsorship of Riis Cycling for 2014, securing the future of the UCI World Tour team for another year.
Cruzeiro signs sound insurance policy with Zurich deal
Campeonato Brasileiro Serie A football club Cruzeiro has agreed a new sponsorship deal with Swiss insurance giant Zurich.
Incapital renews sponsorship of Florida Panthers
Financial services provider Incapital has announced it will sponsor NHL ice hockey team Florida Panthers for a third consecutive year.
AIG seals five-year deal with Dublin GAA
The Dublin County Board of the Gaelic Athletics Association has signed a five-year sponsorship agreement with American insurance giant AIG.
LoanMart touches down with Chargers
Californian auto title loan company LoanMart has reached a sponsorship agreement with American football team San Diego Chargers for the 2013 NFL season.
Nordea banks on Scandinavian Masters
Nordic-based financial services group Nordea has extended its title sponsorship of the Scandinavian Masters European Tour golf tournament for the next three years.
San Jose Sharks team up with Realtor.com
Online real estate company Realtor.com has agreed a deal to sponsor the San Jose Sharks ice hockey team for the 2013-14 NHL season.