Business

Baseball

MLB club revives its iconic "ball-in-glove" logo
American Football

Players unions of NFL, MLB make unprecedented commercial union with private equity firm
Motorsport

Nascar president Steve Phelps has hailed the positive direction of the US stock car racing series, claiming that TV viewership is up four percent this year on domestic broadcast partners NBC and Fox.
Golf

The IMG agency has been appointed to provide management, marketing and communications consultancy services at the Zala Springs Golf Resort in Hungary as the venue looks to establish itself as one of Europe’s b…

Professional services group PwC has released its annual Sports Outlook report, which forecasts that the North American sports market will grow at a compound annual rate of 3.2 per cent, from $71.1bn (€64.2
Football

Lagardère, the France-based conglomerate, has said it will contest the Confederation of African Football’s decision to cancel its global media and sponsorship rights agreement with the Lagardère Sports age…
Football

City Football Group (CFG), which owns English Premier League champion Manchester City, has signed up Cisco as the official technology partner of the group
Baseball

New shop will be part of larger relocation and consolidation of league headquarters
Basketball

Houston Rockets General Manager Daryl Morey's controversial Twitter post supporting Hong Kong’s pro-democracy protesters could cost the National Basketball Association team around $25m in sponsorship lo…
Multi-sport

Dame Heather Rabbatts, chair of strategic communications agency Vero Communications, and media-rights consultant David Kogan OBE have launched the Women’s Sports Group, a new venture designed to create o…
Ice Hockey

New term calls for use of thermochromic coatings on official NHL game pucks

The Pitch Marketing Group agency has appointed Luke Wilson, formerly of Team Marketing, as head of partnerships to lead its sponsorship consultancy and activation business, Pitch Partnerships
American Football

Move by sports footwear and apparel giant is latest chapter in ongoing saga around the troubled NFL wide receiver

US venue development, advisory and investment company Oak View Group has launched a global venue collective and will seek out a naming rights partner for British motorsport circuit Silverstone, which has…