Women’s National Basketball Association (WNBA)
The Women’s National Basketball Association will allow teams in the North American league to sell additional jersey sponsorship and on-court sponsorship space from the 2018 season.
US telecommunications company Verizon has entered into a partnership with the Women’s National Basketball Association.
WNBA basketball team Connecticut Sun has signed a multi-year deal to make locally based telecommunications company Frontier Communications its marquee sponsor.
Women’s National Basketball Association team Chicago Sky has signed an expanded sponsorship agreement with Magellan under which the steel distributor will become its first dedicated jersey partner.
Abu Dhabi airline Etihad Airways has become a legacy partner and the exclusive airline partner of NHL ice hockey team Washington Capitals and NBA and WNBA basketball teams Washington Wizards and Washington Mystics under an agreement with their operating group Monumental Sports & Entertainment.
Soft drinks and snack food giant PepsiCo has signed a multi-year marketing partnership with the NBA, replacing rival brand Coca-Cola on the commercial roster of the North American basketball league.
Women’s National Basketball Association champion Minnesota Lynx has announced a multi-year jersey sponsorship agreement with non-profit medical care group Mayo Clinic.
WNBA basketball team Phoenix Mercury has agreed a wide-ranging sponsorship deal with gambling and holiday destination Casino Arizona and Talking Stick Resort.
Grocery retailer H-E-B has agreed a deal to become the first marquee sponsor of Women’s National Basketball Association (WNBA) franchise the San Antonio Silver Stars.