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US Soccer launches seven-figure Volkswagen deal, invests in grassroots
German car brand Volkswagen will pay just under $7m (€6.1m/£5.2m) per year to partner with US Soccer, America’s national football federation.
Procter & Gamble offers financial support to USWNT in equal pay battle
Procter & Gamble has become the first Official Partner of the United States Soccer Federation to offer public and financial support to the US women's team in their gender discrimination battle with the…
Allstate begins US Soccer partnership by sponsoring USWNT Victory Tour
The United States Soccer Federation has announced a multiyear relationship with Illinois-based insurance firm Allstate, which is headlined by a presenting sponsorship of the US women's national team's…
Luna Bar offers bonus to bridge pay gap for US women’s soccer team
The US Women's National Team (USWNT) recently filed suit against the US Soccer Federation for alleged gender discrimination
Adidas to pay equal bonuses to Women’s World Cup winners
Players sponsored by adidas at this year’s Women’s World Cup will receive the same performance bonuses as their male counterparts if they win the tournament, the sportswear brand said on Friday.