The Qatar Stars League and its domestic cup competition, the QSL Cup, have signed three new partners ahead of the new season.

Qatar Airways has been unveiled as the official national airline partner of the 2019 World Athletics Championships

Qatari telecom brand Ooredoo has signed a National Partnership deal for the IAAF World Athletics Championships, hosted in Doha, this September

Telco Ooredoo has agreed a two-year extension to its partnership with the Qatar Football Association

Multinational oil and gas company ExxonMobil has renewed its title sponsorship of the Qatar Open men’s tennis tournament.

World Cup 2022 hosts Qatar has introduced a 100-per-cent alcohol tax – presenting a new sales challenge for Fifa’s official beer sponsor Budweiser at the tournament.

Brazil and Paris Saint-Germain star Neymar has enhanced his endorsement portfolio by agreeing a partnership with Qatari financial services group QNB

The Qatar Football Association has renewed partnerships with oil company Qatar Shell, department store chain Fifty One East and consumer electronics company Sony.

Motorcycling apparel company Acerbis has stepped up its backing of the Superbike World Championship (WorldSBK) by becoming the title sponsor of this weekend’s season-ending Qatar round.

Financial institution Qatar National Bank (QNB) has renewed its sponsorship deal with the Qatar Football Association (QFA) and Qatar Stars League Management (QSLM).

Saudi Professional League football club Al-Ahli has opted to end its shirt sponsorship deal with Qatar Airways.

Chinese smartphone manufacturer Vivo has today (Wednesday) been announced as an official sponsor of the next two editions of football’s Fifa World Cup.

Qatar Airways has entered into a partnership with Fifa, the global governing body of football, through which it will sponsor the 2022 World Cup in its home country and a number of other tournaments.

The Breeders’ Cup US horseracing event has entered into an innovative new partnership with the Qatar Racing and Equestrian Club.

Telecommunications group Ooredoo and Japanese automotive manufacturer Toyota have agreed sponsorship deals with top-tier club football competition the Qatar Stars League, while the latter has also partnered with the Qatar Football Association.

Chinese shipping company Seamaster has signed on as the title sponsor of the International Table Tennis Federation’s season-ending events in Qatar.

Italian motorcycle boots manufacturer Gaerne has agreed a deal to sponsor the two remaining rounds of the 2016 Superbike World Championship (WorldSBK) motorcycling series, while helmet manufacturer HJC has signed on as the title sponsor of next year’s French round of the MotoGP championship.