US College Sport
The University of South Alabama’s new American football stadium will be named the Hancock Whitney Stadium, after a 10-year deal was agreed with the Mississippi-based bank.
The Pac-12 US college sports conference has entered into a partnership with waste management platform Copia
US sports drinks brand BodyArmor has agreed a new partnership with the National Collegiate Athletic Association, a deal made possible through shareholder Coca-Cola
The University of Pennsylvania has closed a historic Naming Rights deal with global asset management firm Macquarie
Family-owned dairy products manufacturer Shamrock Farms has expanded its long-running partnership with the University of Arizona through a new agreement with its athletics division
Servpro, a provider of fire and water clean-up services, has agreed to become the new title sponsor of the Cotton Bowl US college American football game
US sportswear giant Nike has sealed a $58m (€50m) extension with Clemson Athletics, which represents the sports teams of Clemson University in South Carolina.
The Bahamas Bowl college American football game has signed a title sponsorship agreement with the Elk Grove Village municipality in Illinois
US sportswear company Nike has renewed a partnership with the athletics division of the University of Memphis.