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AT&T extends NCAA sponsorship until 2025

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Telecommunications company AT&T is to continue its sponsorship of the National Collegiate Athletic Association through the 2025 academic calendar, extending a relationship that dates back to 2001.

The renewal, which was announced before the start of the 2023 NCAA Division I men's and women's basketball tournaments, will focus AT&T on interactive fan experiences and engagement with student-athletes, fans, and communities.

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