Biathlon

The organising committee for the International Biathlon Union (IBU) World Cup event in Antholz, Italy has extended its agreement with sports marketing agency Infront

Infront Germany has added Matthias Pietza, the experienced winter sports commercial rights executive, to its executive board as he takes up a role with the German arm of the Wanda Sports-owned international…

The International Biathlon Union (IBU) has extended its marketing rights contract with sports marketing agency Infront. SportBusiness understands the deal is worth around €3.75m ($4.05m) per season.

The German Ski Association (DSV) has expanded its work with the Infront agency through a new sponsorship rights sales agreement for the 2023 edition of biathlon's IBU World Championships in Oberhof, Germany

Fastening materials manufacturer Würth has extended its partnership with the German Ski Association (DSV).

German automotive manufacturer BMW has extended its partnership with the Infront Sports & Media agency, through which it will continue to sponsor a host of winter sports properties.

German brewery Erdinger Weißbräu has renewed its partnership with the International Biathlon Union for its World Cup series.

German door manufacturer Hörmann has shifted towards winter sports, this month signing a deal with the International Biathlon Union (IBU), as it looks to take its sponsorship exposure year-round.

Home improvement retail store chain Joka has agreed a deal to become the title sponsor of this year’s World Team Challenge biathlon event.

German door manufacturer Hörmann has agreed a deal to become a premium sponsor of the International Biathlon Union’s World Cup and World Championships for the 2016-17 season.

The International Biathlon Union (IBU) has extended its marketing rights agreement with the Infront Sports & Media agency until 2022.

Medical products manufacturer Medi has extended its title sponsorship deal with German Basketball Bundesliga club Medi Bayreuth.