Infront’s German skiing sponsorship remit to cover 2023 Biathlon Worlds

Denise Herrmann of Germany wins the bronze medal during the IBU Biathlon World Championships Men's and Women's Mass Start (Photo by Christophe Pallot/Agence Zoom/Getty Images)

The German Ski Association (DSV) has expanded its work with the Infront agency through a new sponsorship rights sales agreement for the 2023 edition of biathlon's IBU World Championships in Oberhof, Germany.

Infront currently serves as the DSV’s exclusive marketing rights partner for IBU World Cup races and the Four Hills tournament. It is also the international media rights partner for all International Ski Federation (FIS) World Cup events in Germany.

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