Baseball
Under Armour set for first major league partnership with MLB kit deal
US sportswear brand Under Armour has agreed a kit deal with North America’s Major League Baseball, according to multiple reports.
Infiniti strikes partnership with Atlanta Braves
Infiniti, the premium car brand of Japanese automotive manufacturer Nissan, has entered into a partnership with Major League Baseball team the Atlanta Braves.
MLB toasts Evan Williams partnership
Bourbon brand Evan Williams has entered into a partnership with North America’s Major League Baseball.
Atlanta Braves target enhanced fan experience with Mizuno partnership
Major League Baseball team the Atlanta Braves has entered into a partnership with Japanese sportswear and equipment company Mizuno.
New naming rights partner provides Guaranteed Rate for White Sox
Mortgage lender Guaranteed Rate has agreed a deal to take on naming rights to U.S. Cellular Field, the home ballpark of Major League Baseball franchise the Chicago White Sox.
Yankees develop Wix partnership
Web development platform Wix has agreed a sponsorship deal with Major League Baseball franchise the New York Yankees.
Porsche follows Jets partnership with Mets deal
German automotive company Porsche has entered into a multi-year partnership with Major League Baseball team the New York Mets.
PT Solutions upgrades Atlanta Braves partnership
Physical therapy practice PT Solutions has renewed its association with the Atlanta Braves as part of an expanded partnership with the Major League Baseball franchise.
Kowa to support New York Yankees
Kowa Health Care America, a subsidiary of Japanese pharmaceutical company Kowa, has entered into a partnership with Major League Baseball team the New York Yankees.
MLB senses new partnership with Blast Motion
Wearable motion capture technology provider Blast Motion has entered into a multi-year partnership with North America’s Major League Baseball.
Yankees return to the fold with new StubHub deal
Major League Baseball franchise the New York Yankees has signed a sponsorship deal with StubHub in an agreement that ends a long-running dispute with the ticketing company.
Yankees link up with fitness firm
Global fitness franchise Orangetheory Fitness has entered into a partnership with North American Major League Baseball team the New York Yankees.
Esurance strikes MiLB deal to complement MLB partnership
Automotive and motorcycle insurance company Esurance has entered into a multi-year partnership with North America’s Minor League Baseball.
Stance signs on as official sock of MLB
Sock brand Stance has entered into a multi-year global partnership with North America’s Major League Baseball.
MLB’s Pirates add five partners
North American Major League Baseball franchise the Pittsburgh Pirates has secured five new partnerships for the 2016 season.
MLB’s Cardinals team up with Scott Credit Union
Not-for-profit credit co-operative Scott Credit Union has entered into a three-year partnership with Major League Baseball franchise the St. Louis Cardinals.
MLB motors on with Chevrolet
Automotive manufacturer Chevrolet has renewed its partnership with North America’s Major League Baseball.
M&M’s sweeten the deal for New York Mets
Mars-owned chocolate brand M&M’s has entered into a partnership with Major League Baseball franchise the New York Mets.