M&M’s sweeten the deal for New York Mets

Mars-owned chocolate brand M&M’s has entered into a partnership with Major League Baseball franchise the New York Mets.

Under the deal, the terms of which were not disclosed, M&M’s will become the official chocolate candy of the Mets.

M&M’s will acquire naming rights for a seating section of the team’s Citi Field ballpark.

The partnership also includes fan photo opportunities in the concourse areas inside Citi Field, as well as the inclusion of a custom ‘My M&M’s’ production option for all VIP suites at the ballpark.