Athletics

Qatar Airways has been unveiled as the official national airline partner of the 2019 World Athletics Championships

Qatari telecom brand Ooredoo has signed a National Partnership deal for the IAAF World Athletics Championships, hosted in Doha, this September

Italy’s top-tier clubs are set to lose millions of euros per season in sponsorship revenues from next season due to the government ban on betting advertising, which comes into force next month.

Insurance company Württembergische Gemeinde-Versicherung has agreed a three-year deal to become the new main sponsor of the German Athletics Association (DLV).

Motor oil brand Liqui Moly has signed as an Official Partner for the 2020 European Athletics Championships in Paris

Japanese tyre manufacturer Toyo Tires has renewed its partnership with the European Athletics continental governing body

Japanese watch manufacturer Seiko has signed a long-term extension to its partnership with the International Association of Athletics Federations (IAAF)

British chemicals company Ineos has made its latest investment in sport by sponsoring a new attempt by Kenyan athletics great Eliud Kipchoge to break the two-hour marathon banner

Italian sports equipment company Mondo has signed as a Sole Supplier to the Tokyo Organising Committee of the Olympic and Paralympic Games in the athletic equipment and athletic track category

Japanese sports brand Asics has signed a five-year deal as the Official Footwear and Apparel Partner and Presenting Sponsor of the Los Angeles Marathon beginning in 2020

Italian sports equipment company Mondo has agreed a four-year partnership with European Athletics

Convenience store chain Spar International has signed a multi-year extension to its long-running partnership with European Athletics

Dairy products manufacturer Müller has extended its role as a major partner of the British Athletics governing body. Müller has agreed to extend the current partnership through to 2021.

Transport company ScotRail has signed up as the latest partner for Glasgow’s staging of the 2019 European Athletics Indoor Championships.

Dairy product brand Müller has signed a new National Sponsor deal with the European Athletics Indoor Championships 2019.

The council of the International Association of Athletics Federations has voted to allow teams to display the logo of a national sponsor on their kit at next year’s World Championships in Doha.

Atalanta’s renewal with online gaming company StarCasinò shows that clubs in Italy’s Serie A are still agreeing deals with gambling brands from the sector despite legislation that outlaws such agreements from…