Travel & Tourism

AFL Australian rules football team Melbourne FC has reached a deal to make China Southern Airlines a platinum plus partner for 2014.

The Belgian Football Association (URBSFA/KBVB) has agreed a two-and-a-half year partnership with Brussels Airlines.

Train operator ScotRail has agreed a partnership with the Glasgow 2014 Commonwealth Games to assist in the hosting of the multi-sport event.

The Asian Football Confederation is generating between $18m (€13.1m) and $20m per year from Official Sponsors for its club competitions from 2014, in the 2013-16 cycle, following the addition of a second Chinese brand in as many months, construction machinery manufacturer Shandong Lingong Construction Machinery (SDLG).

Global payment brand MasterCard is in renewal talks for the final Worldwide Partner position at next year’s Rugby World Cup in England, as organisers seek to renew all six top-tier sponsors from the 2…

Australian A-League football team Sydney FC has signed an extended deal with Webjet that means the online travel agency will be its front-of-shirt sponsor for the next two years.

Global logistics company TNT Express has extended its decade-long partnership with the Australian Rugby Union for another three years until the end of 2016.

Cruise ship company MSC Crociere has agreed a deal to become a premium sponsor of Italian Serie A top-flight football club Lazio for the remainder of the 2013-14 season.

Liverpool has unveiled the Garuda Indonesia airline as the first ever official training kit partner of the English Premier League football club.

Rugby World Cup Limited has appointed the Emirates airline as a worldwide partner of Rugby World Cup 2015 in England and the 2019 tournament in Japan.

French aircraft manufacturer Airbus has reached a deal to become the title sponsor for the 2014 Mobile Bay LPGA Classic golf tournament.

The Force India Formula One motor-racing team has announced sponsorship agreements with Mexican telecommunications company Claro and Kazakh sporting foundation Astana, while fellow F1 outfit Caterham has…

The organisers of the Chennai Open ATP World Tour tennis event have announced a number of new sponsorship deals for the 2014 edition of the annual tournament.

Watch maker Rolex has announced that it will end its sponsorship of the International Rolex Regatta after the 2014 edition of the annual sailing event.

South Korea’s national airline Korean Air has announced a commercial partnership with the 2014 Asian Para Games in Incheon.

Emirates has extended its sponsorship of golf’s European Tour in a deal that expands its investment across an additional 10 tournaments from 2014 until the end of the 2017 season, along with granting it the status of the Tour’s official airline.