Telecoms
Telkom backs South Africa’s preparations for Rio 2016
South African telecommunications company Telkom has entered into a partnership with the South African Sports Confederation and Olympic Committee (SASCOC).
Eir re-connects with All-Ireland Football Championship
Irish telecommunications company Eir has extended a sponsorship deal with the Gaelic Athletics Association’s (GAA) All-Ireland Football Championship.
IRFU dials up Vodafone as new main sponsor
The Irish Rugby Football Union, the governing body of rugby union in Ireland, has sealed a new commercial partnership with telecommunications company Vodafone.
Digicel renews West Indies Cricket Board partnership
The West Indies Cricket Board has renewed a commercial partnership with its main sponsor, telecommunications provider Digicel.
ESPN names sponsors for final summer X Games in Austin
US sports broadcaster ESPN has announced the list of sponsors for the 2016 edition of action sports event the summer X Games, which will be held in Austin, Texas for the final time next month.
KNSB skates on with main sponsor
Telecommunications company KPN has agreed a two-year extension to its partnership with the Royal Dutch Skating Association (KNSB).
Bangladesh Cricket Board enhances ties with Robi
Telecommunications operator Robi has entered into a strategic partnership with the Bangladesh Cricket Board.
Standard Liege dials up Base extension
Belgian telecommunications company Base has extended its shirt sponsorship deal with the country’s Pro League football team Standard Liege.
Borussia Monchengladbach dials up ZTE deal, Hannover extends with AOK
Borussia Monchengladbach has entered into a partnership with Chinese telecommunications company ZTE, while fellow German Bundesliga football club Hannover 96 has renewed its association with health insurance company AOK.
ITU signs global partnership with NTT Group
The International Triathlon Union has entered into a partnership with systems integration and communications company NTT Group.
Qatar Cup attracts sponsors
A series of new sponsors have signed up for the Qatar Cup, the conclusion to the Qatar Stars League football season.
Magyar Telekom backs Budapest’s Fina World Championships
Hungarian telecommunications company Magyar Telekom has signed a letter of intent with the organising committee of the International Aquatics Federation’s (Fina) 2017 World Championships, outlining a deal to become a sponsor of the event.
Wellington Phoenix dials up Huawei extension
New Zealand-based A-League football team Wellington Phoenix has signed a three-year extension to its shirt sponsorship agreement with Chinese telecommunications company Huawei.
Team Fiji dials up Vodafone partnership for Rio 2016
Telecommunications company Vodafone has entered into a partnership with the Fiji Association of Sports and National Olympic Committee (FASANOC).
NBA connects with new Philippines partnership
CloudFone, the flagship mobile phone and tablet brand of Philippines technology company Cellprime Group, has entered into a partnership with North America’s NBA basketball league.
MegaFon returns as major partner of Russian Football Union
Russian telecommunications company MegaFon has returned as a general sponsor of the Russian Football Union after signing a new three-year deal with the governing body.
Honor connects with FISE World Series
Honor, a smartphone brand that is part of Chinese telecommunications firm Huawei, has agreed a partnership with the International Festival of Extreme Sports (FISE) World Series.
Badminton Association of Malaysia nets new main sponsor
Telecommunications firm Celcom Axiata Berhad has agreed a deal to become the new main sponsor of the Badminton Association of Malaysia.