Financial Services
Second sponsor signs on for Currie Cup
Financial services company DirectAxis has reached an agreement with the South African Rugby Union to sponsor the Currie Cup domestic competition.
Indonesian Masters banks title sponsor
Financial services company Bank Negara Indonesia has agreed a deal to become title sponsor of the 2016 edition of the Indonesian Masters golf event.
German WTA event secures long-term future with sponsor extension
German insurance company Nürnberger Versicherungsgruppe has extended its title sponsorship agreement with the Women’s Tennis Association (WTA) tournament held in the city of Nürnberg.
ARU seeks new Super Rugby title sponsor
The Australian Rugby Union is searching for a new title sponsor for the Super Rugby club competition in the country after insurance company Asteron Life opted to end its partnership.
Guingamp brokers new shirt sponsorship deal
French brokerage company Rapidoprêt has agreed a shirt sponsorship deal with En Avant de Guingamp, which plays in the country’s Ligue 1 top-tier of domestic club football.
ANZ transfers support to newly-formed New Zealand netball league
Banking group ANZ has agreed a deal to become the title sponsor of the Netball Elite League, New Zealand’s newly-formed domestic club competition.
Indian rugby body signs sponsorship deals to aid development drive
The Indian Rugby Football Union, the governing body of rugby union in the country, has agreed sponsorship deals with French financial services group Societe Generale, German sportswear manufacturer Puma and solar energy company Proinso.
NatWest steps up to become ECB’s principal partner
Banking group NatWest has upgraded its long-running association with the England and Wales Cricket Board to become the body’s principal partner.
EZTrader brokers extension with German Handball Association
Online binary options trading company EZTrader has extended its partnership with the German Handball Association (DHB).
Leicester prepares for its travels with FairFX deal
Travel money specialist FairFX has entered into a partnership with English Premier League football champion Leicester City.
Leicester Tigers sign new kit sponsors
English Premiership rugby union club Leicester Tigers has signed kit sponsorship deals with financial management company Mattioli Woods and independent aggregates business Breedon.
Basketball Bundesliga clubs extend with jersey sponsors
German Basketball Bundesliga (BBL) clubs EWE Baskets Oldenburg and the Giessen 46ers have renewed jersey sponsorship deals with insurance company Öffentlichen Versicherungen Oldenburg and banking group Volksbank, respectively.
RBC holes extensions with PGA Tour events
Canadian banking group RBC has extended title sponsorship agreements with the Heritage and Canadian Open PGA Tour golf tournaments.
Basketball Bundesliga banks new title sponsor
The German Basketball Bundesliga (BBL) has agreed a partnership with TeamBank, under which the financial services company’s easyCredit brand will take on naming rights to the top-tier club competition.
Visa adds refugee Olympic team to sponsorship roster
Payment services company Visa has agreed a deal to sponsor a team of refugee athletes that will compete at the Rio 2016 summer Olympic Games in Brazil.
Willis Towers Watson brokers extension with Juventus
Insurance broker Willis Towers Watson has signed a four-year extension to its partnership with Italian Serie A football club Juventus.
LaLiga set for change in strategy with Santander deal – reports
Banking group Santander is set to replace rival BBVA as title sponsor of the top two divisions of Spanish club football, according to multiple reports.
South Africa’s Titans sign new title sponsor
Leading South African cricket franchise the Titans has announced Multiply, a subsidiary of the MMI Holdings financial services group, as its new title sponsor.