Media
Canada Soccer mulls bankruptcy protection, CSB rights deal under renegotiation
Canada Soccer, the country's governing soccer body, is facing financial difficulties that may result in filing for bankruptcy protection
ISG, TGI to introduce Supponor-based virtual advertising in Ligue 1
Virtual advertising will be available in Ligue 1 from the start of the 2023-24 season after the LFP Media division of France’s Professional Football League (LFP) signed an agreement with ISG, the specialist v…
LG offers MLS Season Pass free for two months
LG Smart TV owners in the United States are to receive Major League Soccer's Apple Season Pass free of charge for two months
Sportfive hired to drive digital growth of Concacaf competitions
Sportfive has entered into a wide-ranging agreement with Concacaf, the governing body for football across North and Central America and the Caribbean, to provide digital services for its national team…
Nine follows Olympics rights deal with AOC sponsorship
Australian media group Nine has followed up its recent rights agreement for the Olympic Games by signing a commercial sponsorship deal with the Australian Olympic Committee (AOC)
BNP Paribas acquires Stockholm Open naming rights in Spring Media deal
The Stockholm Open tennis tournament has rebranded as the BNP Paribas Nordic Open as part of a “long-term” title sponsorship with the French bank brokered by the Spring Media agency.
BMW to offer in-car coverage of Ryder Cup
German automotive manufacturer BMW has signed a new agreement with the Ryder Cup that will allow drivers of its cars to watch this year’s edition of the golf tournament from inside their vehicles.
Heaselgrave leaves World Rugby after 18 months
Richard Heaselgrave has left his role as chief revenue and fan engagement officer at World Rugby just over 18 months after taking up the post, SportBusiness understands
FIH eyes more free-to-air deals as profits grow
The International Hockey Federation (FIH) wants to prioritise media rights deals with more free-to-air broadcasters in a bid to grow exposure for the sport, after the governing body recorded a second consecutive…
PGA Tour, DP World Tour and PIF agree bombshell commercial merger
The PGA Tour, DP World Tour and Saudi Arabia’s Public Investment Fund (PIF) are to merge commercial operations under common ownership in a shock tripartite agreement that ends all pending litigation r…
Multiple sponsors sign on for Disney Star’s coverage of WTC final
Pay-television broadcaster Disney Star has secured 28 sponsors for its coverage of India’s meeting with Australia in the World Test Championship (WTC) final.
Rival investment funds make financial incentives to Brazilian clubs
The two collectives of Campeonato Brasileiro Série A and B teams seeking to drive plans for a new Brazilian football league system have this week made new financial offers in a bid to entice rival clubs …
Chilean league ‘eyes investors for commercial vehicle’
Chile's Asociación Nacional de Fútbol Profesional (ANFP) is the latest professional football league to be seeking outside investment for a stake in its media rights, it has been reported.
US financier Walter makes multi-million investment in PSA’s commercial arm
Mark Walter, the American billionaire with ownership stakes in major international sports teams, has made a multi-million dollar investment in a squash commercial vehicle to accelerate the transformation of the PSA World Tour.
ELF turns to remote production with AWS, adds Euronics sponsorship
The European League of Football (ELF) has agreed a production deal with Amazon Web Services (AWS), while the American football competition has signed up home appliances retailer Euronics as a new sponsor
Sportfive reaffirms Asian football intentions with AFF renewal to 2032
The Sportfive agency has signed a long-term extension to its exclusive rights agreement with the Asean Football Federation (AFF)
NWSL signs media agreement with USA Today Sports
The National Women's Soccer League has announced a multi-year agreement with Gannett-owned USA Today Sports as the league's official media partner
O’Brien to head up Sportfive’s Asia business in merger
Experienced industry executive Seamus O’Brien has made a dramatic comeback to the sharp end of the sports business sector after being appointed as president of Sportfive’s Asia-Pacific business.