Media

Migu, the video entertainment subsidiary of mobile telecoms operator China Mobile, has signed a wide-ranging agreement with the CBA, the top basketball league in China

Highlight Communications, the Switzerland-based media company, has reported a 1

Wanda Sports Group, the sports unit of Chinese conglomerate Dalian Wanda, has warned of the potential for a “material adverse impact” on its business because of the ongoing spread of the coronavirus.

Organisers of the European Cricket League have furthered their plans to develop the sport in Europe through the launch of the European Cricket Series

Major League Soccer has announced a multi-year partnership with technology company Second Spectrum to become the league’s first official advanced tracking data provider.

Youthstream, the owner of exclusive worldwide television, marketing and global promotional rights to the FIM Motocross World Championship, has been renamed Infront Moto Racing a little over after a year…

DAZN Media, the advertising division of sports media company DAZN Group, has launched a new football package that will give a brand partner the chance to reach over 40 markets through its OTT, digital,…

H.I.G. Europe, an arm of the international private equity and asset management firm, has signed a definitive agreement to acquire a majority stake in the Lagardère Sports agency.

Cricket's Pakistan Super League (PSL) has signed up Chinese telco Oppo as a sponsor ahead of its 2020 edition

The International Table Tennis Federation has decided against awarding its commercial rights wholesale to an agency in its next cycle, and will instead use a combination of in-house expertise and agency…

Telekom Malaysia (TM)’s association with the Malaysia Football League (MFL) has been revived in a new sponsorship and broadcast rights contract.

Italian streaming platform PMG Sport has agreed a three-year extension to its media-rights deal for cycling’s Tour of the Alps, with the latest contract widening its remit to marketing.

US interactive entertainment company Activision Blizzard has agreed a wide-ranging strategic relationship with Google through which the internet company’s video-sharing platform, YouTube, will become t…

Pay-television broadcaster Sky Sport New Zealand has signed a wide-ranging sponsorship and media-rights deal with the World Surf League

The International Table Tennis Federation is close to announcing a Chinese investor as its long-term partner as part of a wider commercial overhaul, SportBusiness understands

Japanese automotive manufacturer Toyota and multi-national oil and gas company BP have agreed a deal with Channel 4 to become joint sponsors of the UK commercial broadcaster’s coverage of the 2020 summer P…

The iX.co digital subsidiary conceived by the Infront agency has brought in new business from what it calls the “sports adjacent” sector after launching as a single entity in May.

Lagardère, the France-based media conglomerate, has announced plans to sell 75 per cent of the Lagardère Sports agency to H.I.G. Capital, the Miami-based private equity and asset management firm.