UFC

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In 2018, T-Mobile US’s Metro by T-Mobile brand activated its UFC rights through a live 90-minute brand-owned social broadcast which set out to fill the pre-fight content void.

Sergey Portnov, chief executive of Parimatch, the international betting firm which recently signed a two-year endorsement deal with Conor McGregor, has questioned the fighter’s retirement from mixed m…

Mixed martial arts organisation UFC has signed a multi-year partnership with Kraft Heinz Company brand Devour

The Ultimate Fighting Championship has renewed its partnership with Volkswagen Brazil until 2020

The world’s largest poker brand, PokerStars, featured at the UFC’s final pay-per-view event of 2018, having signed as the UFC’s first-ever ‘Official Poker Partner’ in December. Poker