Sportfive

Football
Sponsorship & Marketing

The Sportfive agency has added VfB Stuttgart to its portfolio of Bundesliga clubs after striking a long-term deal to jointly sell sponsorship rights
Esports
Sponsorship & Marketing

The non-alcoholic brand of Desperados has become the first beer sponsor of the League of Legends EMEA Championship (LEC) through a deal making it a national partner for the German market
Esports
Licensing & Merchandising

Danish sportswear brand Hummel has signed as kit supplier for the French esports organisation Team Vitality, in a deal brokered for the club by the Sportfive agency
Golf
Sponsorship & Marketing

Taiga Semikawa, who finished his amateur career as the No.1 ranked amateur golfer in the world, has signed with the Sportfive agency for management and marketing representation as he turns professional
Rugby Union
Sponsorship & Marketing

French Top 14 rugby union team Stade Français has signed climatic and thermal solutions company Airwell as a major sponsor in a deal brokered by the Sportfive agency.
Football
Sponsorship & Marketing

The Asean Football Federation (AFF) has announced the addition of short-form mobile video platform TikTok as an official supporter of the ongoing 2022 AFF Championship, the national team tournament for…
Athletics
Sponsorship & Marketing

The Sportfive agency has stepped up its engagement with the Boston Athletic Association (BAA) by being appointed to lead the search for the next primary sponsor of the Boston Marathon
Handball
Sponsorship & Marketing

Online holiday platform Trivago has agreed a deal to sponsor the 2023 Men’s World Handball Championship, which will take place in Sweden and Poland from January 11-29.
Handball
Sponsorship & Marketing

The International Handball Federation (IHF) has announced Falken Tyre Europe as a sponsor of the Men's World Championships in 2023
Football
Sponsorship & Marketing

The Royal Belgian Football Association (RBFA) has added Chinese bedding brand DeRucci International as a regional sponsor. The deal, which covers the China region, was brokered by the Sportfive agency
Football
Sponsorship & Marketing

FC Augsburg has extended its relationship with the Sportfive agency by two years through to June 30, 2026, with the German Bundesliga club using the extension to reorganise its commercial department
Football
Sponsorship & Marketing

Nutritional supplements company Herbalife Vietnam has agreed a deal to be an Official Supporter of this year's AFF Mitsubishi Electric Cup, the Southeast Asian national football team competition
Esports
Sponsorship & Marketing

Sportfive has been awarded an exclusive mandate to sell sponsorship packages for Pain Gaming, the Brazilian esports team
Football
Sponsorship & Marketing

French Ligue 1 club Olympique Lyonnais has renewed its agreement with the Sportfive agency
Handball
Sponsorship & Marketing

The International Handball Federation (IHF) has appointed Swedish beverages brand Nocco as an official sponsor of its 2023 Men’s and Women’s World Championships.
Esports
Sponsorship & Marketing

The Sportfive agency has added to its esports representation portfolio by agreeing a multi-year strategic alliance with the Gen.G organisation
Multiple Sports
Sponsorship & Marketing

Sportfive has signed a ‘multi-year’ agreement to become the global agency of record for Polygon, the blockchain infrastructure provider, as the sports marketing agency targets Web3 as a key pillar of …
Basketball
Sponsorship & Marketing

The National Basketball Association's New York Knicks have appointed global sports marketing agency Sportfive to secure the team’s next jersey patch sponsor, furthering the firm's presence in the league.