Asian Football Confederation (AFC)

Vietnamese property developer Hung Thinh Land has become an Official Global Supporter of the Asian Football Confederation's Asian Qualifiers for the 2022 Fifa World Cup

Japanese telco KDDI has agreed a regional sponsorship deal for Asian Football Confederation national team competitions during the 2021-24 period. KDDI's regional rights cover the territory of Japan

The Asian Football Confederation (AFC) has renewed its sponsorship deal with Japanese financial services group Credit Saison for the 2021 to 2024 rights cycle

The Asian Football Confederation has agreed a sponsorship deal with Vietnamese instant coffee brand PhinDeli for the Fifa 2022 Qatar World Cup Asian qualifiers

Sportswear brand Kelme has become the sports apparel and official ball supplier for the Asian Football Confederation, covering the governing body’s 2021 to 2024 rights cycle.

Ned Negus has stepped down from leading the sponsorship sales team at the Football Marketing Asia agency, for family reasons

The Asian Football Confederation has finalised its four-year sponsorship deal with Chinese dairy company Yili

Japanese sports equipment manufacturer Molten has renewed its agreement with the Asian Football Confederation to become its official match ball supplier for the 2021 season

Chinese dairy products company Yili Group has agreed a sponsorship deal covering Asian Football Confederation national team competitions in the 2021-24 cycle

The first events of the Asian Football Confederation’s 2021-24 commercial cycle began last week with media rights coverage gaps in Japan and most of the Middle East and North Africa, and only a couple o…

Neom, the new region being built by the Saudi Arabian government in the country's north west, has agreed a deal to become a global partner of the Asian Football Confederation

Games publisher Konami has seen off interest from rival EA Sports to secure a licensing and sponsorship rights deal with the Asian Football Confederation for the 2021-24 cycle

The Asian Football Confederation is understood to have secured a significant increase in rights value in a sponsorship renewal with German tyre manufacturer Continental Tires

Amazon is expected by some sports media rights industry experts to follow up its bid for New Zealand Cricket rights in India with bids for bigger properties such as the Indian Premier League

Telco China Mobile Migu has agreed a landmark sponsorship and media-rights deal for Asian Football Confederation competitions spanning the 2021-24 period

The Asian Football Confederation has launched an invitation to tender process to secure sponsors and/or suppliers in the official match ball and apparel and accessories categories

Seven-times MotoGP champion Valentino Rossi has dismissed speculation he will be retiring from the sport at the end of the season, saying he is on the verge of signing a new deal with Malaysian-based team…