Motorsport

Motorsport
Chemicals

Japanese chemical company Asahi Kasei has entered into a multi-year partnership with the World Rally Championship motorsport series
Motorsport
Information Technology

Amazon Web Services, the cloud computing subsidiary of Amazon
Motorsport
Soft Drinks

Drinks brand Monster Energy has enhanced its backing of Yamaha by becoming the new title sponsor of the Japanese motorcycle manufacturer’s MotoGP team.
Athletics

Silverstone’s status as the host venue of Formula One’s British Grand Prix may be in doubt after next year’s race, but the British Racing Drivers’ Club-owned and operated circuit has ambitious plans t…
Motorsport
Chemicals

US Formula One motor-racing team Haas F1 has signed a sponsorship deal with automotive products manufacturer Old World Industries.

Esports
Video Games

Professional simulator hardware manufacturer Fanatec has agreed a deal to sponsor the Formula One motor-racing championship’s esports series.

Motorsport
Automobile Manufacturing

Italian motorcycle manufacturer Fantic Motor has extended its partnership with the Superbike World Championship (WorldSBK) motorcycling series.

Motorsport

Eyetime, a social life application, has agreed a deal to become the new title sponsor of the Austrian leg of the Formula One motor-racing world championship.

Motorsport
Security Services

Formula One motor-racing team Sauber has agreed a sponsorship deal with global security provider Axitea.

Motorsport
Financial Services

Formula One motor-racing team McLaren has entered into a partnership with online broker FxPro.

Motorsport

The City of Miami Commission has voted in favour of plans for a Formula One Grand Prix to be held in downtown Miami from the 2019 season
Motorsport
Information Technology

Swiss technology company ABB will pay nine-figures in dollars for title sponsorship rights to the FIA Formula E Championship over the deal's duration.

Motorsport

Find out how the range of deal values between Formula 1 and Formula E compares and whether the gap is narrowing in this SportBusiness Sponsorship data report.
Motorsport
Soft Drinks

Drinks brand Monster Energy has renewed its partnership with the International Motorcycling Federation’s (FIM) Speedway World Championships.

Motorsport
Airlines

The Formula One motor-racing championship has renewed its partnership with Dubai-based airline Emirates.

Motorsport

Camping products retail store chain Camping World has realigned its sponsorship deal with North American stock-car racing series Nascar by assigning Gander Outdoors, its partner brand, the naming rights to the World Truck Series.

Motorsport

Technology and capital goods company Voestalpine has agreed a sponsorship deal with the Formula E electric car-racing series.

Motorsport
Automobile Manufacturing

German touring car series DTM has renewed partnerships with fuel supplier Aral and engineering company Bosch, while it has agreed a new deal with exhaust-system manufacturer Remus.