Telecoms

Spanish mobile phone operator Movistar has extended its deal to serve as an associate sponsor of the Spain national football team.

Communications technology company Motorola Solutions has reached an agreement to serve as the official radio communications supporter of the 2015 European Games in Baku.

Dutch Eredivisie champion Ajax has signed a four-and-a-half-year shirt sponsorship deal with Ziggo, making the telecommunications company only the fourth main commercial partner in the football club’s history.

The Irish Rugby Football Union has reached a three-year deal to make mobile phone manufacturer Sony Mobile its technology sponsor.

French Top 14 rugby union team Clermont Auvergne has signed a three-year extension to its sponsorship deal with telecommunications giant Orange.

Chinese telecommunications company Huawei has further expanded its football portfolio after entering into a shirt sponsorship deal with Campeonato Brasileiro Serie A team Santos.

Chinese smartphone manufacturer ZTE has agreed a deal to become an official sponsor of NBA basketball teams New York Knicks, Houston Rockets and Golden State Warriors for the 2014-15 season.

Chinese telecommunications company Huawei aims to use football sponsorship to increase brand awareness and drive sales in the Spanish market.

Chinese telecommunications company Huawei has concluded its first major sports sponsorship deal in the US by agreeing a multi-year partnership with NFL American football team the Washington Redskins.

French Ligue 1 football club FC Metz has entered into new partnerships with telecommunications company Orange and the Blue Habitat subsidiary of domestic real estate firm Blue Group.

South African Premier Soccer League team Ajax Cape Town has reached a two-year agreement to make Chinese telecommunications company Huawei its official shirt sponsor.

English Premier League football club Chelsea has entered into a partnership with Vietnamese mobile network operator Vietnamobile.

Lille has become the second French Ligue 1 football club this month to enter into a shirt sponsorship deal with American mobile telephone manufacturer Yezz.

Telecommunications company Orange has signed a two-year extension to its partnership with Liga ACB, the top basketball competition in Spain.

French Ligue 1 football team Girondins de Bordeaux has agreed a shirt sponsorship deal with American mobile phone manufacturer Yezz.

US telecommunications company CenturyLink has strengthened its ties with the Minnesota Twins by becoming the naming partner of the Major League Baseball team’s training facility.