General Insurance

US insurance company Geico has been unveiled as the new jersey sponsor of NBA basketball team the Washington Wizards

Health and life insurance and investments provider Vitality has struck a three-year extension to its title partnership deal with England Netball in an agreement that is set to secure the future of the…

Global insurance group Allianz aims to claw money back from its Worldwide Olympic Partner rights fee by selling insurance services to the Olympic movement and the wider sports ecosystem and financing related…

French insurance firm AXA has signed a new partnership with Liverpool FC, focused on the brand's Asian market. Under the multi-year deal, AXA will become the club’s Official Global Insurance Partner.

The Olympic Federation of Ireland has agreed a partnership with FBD Insurance in what marks the body’s first sponsorship deal since its rebrand.

The International Olympic Committee has extended its Worldwide Olympic Partner (TOP) deal with payment service company Visa and struck a new TOP deal with insurance brand Allianz at price points that exceed…

After spending $192.5m on renovating their stadium, the Atlanta Hawks will recoup almost all the investment after agreeing a naming-rights deal with insurance company State Farm, worth $175m.

Health insurance company Nib has extended its partnership with New Zealand Super Rugby franchise the Blues. The new three-year deal will see Nib retain its status as the Blues’ principal sponsor.

Insurance company MAIF has signed up as an official partner of the FFBB, the governing body of basketball in France. The deal will run until 2022

Health and life insurance company Vitality has entered into a partnership with English Premier League football club Chelsea.

The Italian Rugby Federation (FIR) has signed up insurance company Cattolica Assicurazioni as its new main sponsor.

US insurance firm Geico has renewed its title sponsorship of the American round of the Superbike World Championship (WorldSBK) motorcycling series.

Ireland’s Camogie Association women’s Gaelic sports organisation has extended its sponsorship deal with global insurance firm Liberty Insurance.

The Dublin branch of the Gaelic Athletic Association has secured an extension to its lucrative sponsorship deal with insurance company AIG.

Financial services company Zurich Insurance has renewed its title sponsorship of the PGA Tour golf event in New Orleans.

The Drone Racing League has extended its partnership with German financial services company Allianz, along with announcing a new event at the Allianz Riviera stadium in Nice, France.