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Oakley builds MotoGP ties with Honda deal
US eyewear brand Oakley has stepped up its involvement in the MotoGP motorcycling championship by agreeing a partnership with Honda Racing Corporation
Coolwinks teams up with IPL’s Sunrisers
Coolwinks, an online eyewear provider, has been signed up as the principal sponsor of the Sunrisers Hyderabad Indian Premier League Twenty20 cricket team
Manchester United signs global partnership with Hawaii’s Maui Jim
English Premier League football club Manchester United has entered into a multi-year global partnership with Hawaii-based sunglasses and eyewear brand Maui Jim
Beach volleyball series debuts with Roka partnership
Performance eyewear manufacturer Roka Sports has agreed a partnership with p1440, the new beach volleyball event series launched by US five-time Olympian Kerri Walsh Jennings (pictured)