Business Services
Fuji Xerox tees off with Asian Tour
Document services company Fuji Xerox has agreed to become the official office solutions partner of golf’s Asian Tour.
St Johnstone retains Binn Group
Waste management and recycling firm Binn Group has renewed its shirt sponsorship deal with Scottish Premiership football club St Johnstone.
Pilot Pen signs off on SEA Games partnership
Writing instruments manufacturer Pilot Pen has signed up as the latest sponsor of the 2015 Southeast Asian Games, which gets underway in Singapore next month.
Brother takes partner position in German handball
Japanese printing and business solutions brand Brother is paying a six-figure sum per year for sponsorship rights to the German national handball team and professional club-based handball events, excluding matches in the domestic league, the German Handball Bundesliga (HBL).
IPL duo snare new partners
Kings XI Punjab has secured a sponsorship agreement with banking group DCB Bank, while fellow Indian Premier League Twenty20 cricket team SunRisers Hyderabad has partnered with stationary suppliers Linc Pen & Plastics.
Rajasthan Royals secure CP Plus deal
Indian Premier League Twenty20 cricket team Rajasthan Royals has reached a commercial agreement with surveillance and security systems company CP Plus.
Epson joins big-paying brands at Mercedes F1
Japanese printing and technology brand Epson, this month, signed a three-year Official Team Partner deal, from 2015 to 2017, with the Mercedes AMG Petronas Formula One Team.
Epson builds football portfolio around United and AFC
Printing and technology brand Epson sponsors two major football properties, including English Premier League giants Manchester United, that “provide the strategic and geographical coverage the brand requires from its portfolio”.
Phoenix Open wastes no time in extending with title sponsor
Environmental solutions company Waste Management has announced a 10-year extension to its title sponsorship of annual PGA Tour golf event, the Phoenix Open.
LPGA to take International Crown to Korea with UL
The Ladies Professional Golf Association has signed safety consulting and certification company Underwriters Laboratories as the title sponsor of the next two editions of the International Crown national team tournament, adding the event will leave the US for the first time in 2018.
Nashua Limited joins up with South African cricket powerhouse
Business solutions group Nashua Limited has signed up as the principal sponsor of South African cricket team Cape Cobras for the 2014-15 season.
Brazil secures support for Fiba tournaments
The Brazilian Basketball Confederation (CBB) has announced that domestic stationery company Kalunga has agreed to sponsor the national team at a number of International Basketball Federation (Fiba) events.
Adelaide United sustains shirt sponsor deal
Australian A-League football team Adelaide United has announced a two-year extension to its shirt sponsorship deal with recycling and waste management company Veolia.
London Irish collects Powerday renewal
UK recycling company Powerday has agreed a two-year sponsorship deal with London Irish to continue as the English Premiership rugby union team’s principal sponsor until the end of the 2015-16 season.
Hitec Drainage clears the way for enhanced Sydney FC deal
Australian A-League football team Sydney FC has reached a technical sponsor agreement with wastewater specialist Hitec Drainage for the 2014-15 season.
D.C. United brings in Leidos as new shirt sponsor
US security, health and engineering solutions company Leidos has become the new main shirt sponsor of Major League Soccer team D.C. United.
SecurTek increases Canadian curling presence
Home and business security monitoring specialist SecurTek has expanded its sponsorship of the Canadian Curling Association’s Season of Champions series.
DS Smith backs London Wasps
English Premiership rugby union team London Wasps has announced a sponsorship deal with packaging and recycling company DS Smith.